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    Instagram’s 90-minute video bet could soon take it into direct confrontation with YouTube

    Instagram is testing videos of up to 90 minutes with select creators in the US and Brazil as it looks to expand beyond short-form content and compete with YouTube and OTT platforms for viewers and advertising budgets. The move could bring podcasts, comedy specials and episodic shows to the platform, with creators using Reels to attract viewers to longer videos. Instagram is also working on a TV version of Reels to tap into connected TV (CTV) audiences. No India launch timeline has been announced.

    Good at studies, Anirudh Ravichander was 'IIT material' and prepared for it. Why did he change his career path suddenly

    Anirudh Ravichander gained fame as a music composer with his viral song Why This Kolaveri Di. He transitioned from a potential IIT student to pursuing a music career during his college years. Anirudh's remarkable talent led him to compose for several blockbuster films beyond the Tamil industry. He is set to marry Kavya Maran in Greece and has a grand reception planned in Chennai.

    Saregama plans Rs 1,200 crore content spend for FY28-FY30

    Saregama India plans to invest around Rs 1,200 crore in new content over FY28-FY30, assuming annual budget increases of 10%. The company expects earlier music acquisitions to drive margin expansion, while maintaining 20-23% revenue CAGR guidance for its music business. It is also expanding subscriptions, artist management and live events.

    Robert Pattinson's Primetime on OTT: Where and how to watch the thriller inspired by To Catch a Predator

    Chris Hansen, former host of To Catch a Predator, has criticised Primetime, the Robert Pattinson-led thriller inspired by investigations featured on his show. In a September 25 post on X, Hansen described the film as “bizarre” and “in and out of reality”, saying its portrayal felt detached from his actual experiences.

    Google Pixel 11 Pro XL review: Google's most complete Pixel yet, but can it win over iPhone users?

    Google Pixel 11 Pro XL is Google's most complete flagship yet, with a premium design, excellent display, reliable battery life and improved cameras. While its Tensor G6 processor trails Apple's latest iPhone in raw performance, its smooth software, seven years of updates and better video recording make it a compelling Android alternative. Priced at ₹1,34,999, it is particularly appealing to iPhone users considering a switch.

    Google loses nearly half a trillion in market value: What went wrong with Alphabet?

    Alphabet lost $482 billion in market value after its shares plunged nearly 13% following disappointing third-quarter results. Despite 103% growth in Google Cloud and more than 1 billion Gemini users, weaker search revenue and negative free cash flow raised fresh concerns about AI spending and Google’s advertising business.

    The Economic Times
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