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Instagram’s 90-minute video bet could soon take it into direct confrontation with YouTube
Instagram is testing videos of up to 90 minutes with select creators in the US and Brazil as it looks to expand beyond short-form content and compete with YouTube and OTT platforms for viewers and advertising budgets. The move could bring podcasts, comedy specials and episodic shows to the platform, with creators using Reels to attract viewers to longer videos. Instagram is also working on a TV version of Reels to tap into connected TV (CTV) audiences. No India launch timeline has been announced.
Saregama plans Rs 1,200 crore content spend for FY28-FY30
Saregama India plans to invest around Rs 1,200 crore in new content over FY28-FY30, assuming annual budget increases of 10%. The company expects earlier music acquisitions to drive margin expansion, while maintaining 20-23% revenue CAGR guidance for its music business. It is also expanding subscriptions, artist management and live events.
Get GTA 6 for free: Game developer announces unique giveaway on November 19; check who can participate
Komplett is rolling out an exciting promotional giveaway featuring a free copy of GTA 6, but there's a unique twist—it’s exclusively for babies born on November 19, 2026, coinciding with the game's highly-anticipated release. Rockstar Games has officially set this date after a lengthy development for perfection. Pre-orders are now available in India on major gaming platforms, marrying the thrill of gaming with the joy of welcoming new life.
Google loses nearly half a trillion in market value: What went wrong with Alphabet?
Alphabet lost $482 billion in market value after its shares plunged nearly 13% following disappointing third-quarter results. Despite 103% growth in Google Cloud and more than 1 billion Gemini users, weaker search revenue and negative free cash flow raised fresh concerns about AI spending and Google’s advertising business.
As US midterms enter last lap, Indian "consultants" suddenly thrust into spotlight
Indian "consultants" are under scrutiny for allegedly engaging in election manipulation on a global scale. These activities reportedly range from creating false narratives on social media networks to shape voter perceptions. Reports say these firms have operated in multiple countries, including the US.
From unpaid salaries to refund demands: China man charges Rs 2,600 to argue with bosses, businesses on behalf of customers; videos go viral
A man in Guangzhou, China, is offering to argue on behalf of people who struggle with confrontations for 188 yuan (around Rs 2,600). His service covers disputes over unpaid wages, refund requests, poor services and cosmetic surgery results. Videos of his unusual work have drawn attention online, with users sharing the complaints they would want him to handle.
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Rs 2 crore revenue in 10 months: How Bengaluru couple bounced back from a Rs 4 lakh loss to build a successful food truck business
Bengaluru couple Kushal Reddy and Chahak Jain started a food business after initially suffering a Rs 4 lakh financial setback with their cloud kitchen. They converted a truck into a mobile kitchen selling juicy burgers. This creative pivot not only sparked public interest but also led to the rapid success of their food truck, Kried, which amassed Rs 2 crore in revenue in just 10 months.
Why Martha Stewart issued a second apology after Halloween costume backlash: What went wrong
Martha Stewart faced significant criticism for her Halloween costume that portrayed a homeless person. Initially, she claimed it was meant to raise awareness about homelessness but later recognized its insensitivity. Her first apology was deemed insufficient, prompting her to issue a second one accepting responsibility for the costume. In her second statement, she expressed regret for not acknowledging economic struggles faced by many.
Want to get paid to play GTA 6? Telecom firm offers gamers over $800 to play the game and also get a free copy: Know if you are eligible and how to apply
Virgin Media has unveiled a thrilling opportunity for gamers to make €100 an hour, totaling to nearly $890 by diving into GTA 6. Interested and eligible candidates are required to submit an application outlining why they should be selected. The winner will have the chance to play for up to eight hours and afterward provide an honest review online. Applications close on November 15, 2026.
What are Indians watching on OTT? Netflix, Prime Video, JioHotstar, Zee 5, SonyLIV reveal the shows, languages and formats winning viewers
India’s OTT audience continued to grow in 2026, with viewers watching content in different languages and exploring new genres and formats. In an exclusive conversation with ET Digital, Netflix, Prime Video, JioHotstar, SonyLIV and ZEE5 discuss changing viewing habits, the growing popularity of micro-dramas and reality shows, and how good stories can find an audience regardless of language or budget. Here’s a look at what Indians are watching on OTT.
Norway media take legal action to block Meta from using content
According to the 10 media groups, the new terms due to come into force on November 20 would give Meta -- which owns Facebook and Instagram -- the right to collect their articles, photos and videos, including those behind a paywall, and use them to develop artificial intelligence products, among other things.
British investor Baillie Gifford fund marks down Dailyhunt parent amid revenue pressures
The Schiehallion Fund pegged the fair value of its 1.3% holding in VerSe Innovation at $7.47 million, according to its portfolio disclosures reviewed by ET, implying a total company valuation of roughly $576 million.
Rhode Island sues Meta over alleged tolerance for scam advertising
The suit, filed by Rhode Island Attorney General Peter Neronha in Providence Superior Court, accuses Meta of unlawfully profiting from and participating in the creation of billions of dollars in scam advertising - even as it assured its billions of users that it was working diligently to protect them.
Meta stock price: Why are Meta shares down today? Facebook, Instagram parent may witness USD 50 billion wipe out from company's market value despite strong quarterly revenue
Meta share price: Facebook, Instagram parent is spending heavily to support its AI plans, with an expected annual capital expenditure forecast between $135 billion and $145 billion.
Meta falls as investors balance Muse growth with rising AI costs
Shares of Meta Platforms fell about 3% in premarket trading on Thursday, as investors weighed the benefits of the company's fast-growing AI agent business against the mounting costs of funding its ambitious AI expansion.
87 million Facebook users & political targeting: What was the Cambridge Analytica scandal that is back in focus as Meta faces a $25 billion hit
Meta Platforms has been ordered to pay $25 billion for misleading consumers about data privacy in New Mexico. The ruling follows a jury finding that the company misrepresented access to personal information. New Mexico Attorney General Raúl Torrez initiated the case, citing violations of consumer protection laws. This penalty is one of the largest ever imposed on a company by a state.
Meta falls as investors balance Muse growth with rising AI costs
Shares of Meta Platforms declined in premarket trading as investors evaluated costs against growth in the AI sector and faced legal hurdles. Despite reporting higher-than-expected quarterly revenue, the company is under pressure from a $25 billion data-privacy ruling. Meta's aggressive investment in AI includes a forecasted annual capital expenditure of up to $145 billion. A significant free cash flow deficit also reflects the costs incurred in its expansion strategy.
Meta’s AI app Muse crosses 10 million US downloads within 40 days
Meanwhile, Zuckerberg highlighted in his post that the most common use case for Muse is shopping, with more than a quarter of people using the platform engaging in this activity with an average purchase size over $200.
Meta stock: Facebook, Instagram parent stock price rises after tech giant announces new types of shares. All you may want to know
Meta posted diluted earnings per share of $3.83 in the quarter, a figure that would have been $7.40, had it not been for a $9.89 billion charge related to the August settlement.
Meta raises AI spending forecast to $145 billion, plans new share issue; Q3 revenue beats estimates
Meta raised its 2026 capital expenditure forecast to $135 billion-$145 billion to accelerate AI expansion and announced plans for non-voting shares, while reporting stronger revenue amid mounting legal challenges and intensifying competition.
FSSAI issues notices to Nestle, Zydus over 'misleading' claims
FSSAI flagged Nestle's claim that "5 HMOs helps support normal immune system", saying it could imply that the product was suitable for supporting immunity in relation to a specific physiological condition.
Meta tells Brazil's electoral court it treats Lula and Flavio Bolsonaro equally ahead of Sunday vote
Meta has taken steps to comply with a court order for equal treatment of presidential candidates in Brazil. The electoral court directed the company to ensure balanced platform coverage before the upcoming runoff election. This follows allegations from President Luiz Inacio Lula da Silva's campaign regarding biased algorithms favoring his opponent, Flavio Bolsonaro. Meta has implemented measures to uphold electoral advertisement regulations amidst growing tensions.
MHA warns of fake welfare scheme ads using deepfake videos of PM Modi, CMs and ministers
The Ministry of Home Affairs has issued a warning concerning increasing financial frauds through deepfake videos. These scams involve fraudulent advertisements impersonating political leaders like Prime Minister Narendra Modi and Union minister Nirmala Sitharaman. Victims often receive calls from international numbers claiming they have won welfare benefits or cashback rewards. They are led to make repeated payments before receiving any promised funds or rewards.
I4C warns of rising financial fraud involving deepfake PM Modi videos, fake welfare schemes, cashback scams
The Indian Cyber Crime Coordination Centre has warned about rising fraudulent advertisements on social media platforms. These deceptive ads feature manipulated videos of public officials and promote non-existent welfare schemes. Victims are lured with false promises of financial rewards, which leads to significant financial losses. The advisory encourages individuals to verify any claims related to government schemes through official sources.
The Social Reckoning: Looking back at Facebook’s 2021 controversy and where Meta stands today
Aaron Sorkin’s latest film focuses on Facebook's past controversies and the implications of its business model. The story centres around whistleblower Frances Haugen and her allegations regarding Facebook's internal practices. Meta, formerly Facebook, is navigating ongoing concerns about safety and user engagement. The film, while offering a dramatic retelling, critiques the effectiveness of Meta’s strategies.
Who is Samyak Chakrabarty? Meet the co-founder of Navya Nanda's Nimaya Foundation
Samyak Chakrabarty, who co-founded the Nimaya Foundation with Navya Naveli Nanda, blends AI, entrepreneurship, and social good. He went to Jai Hind College, was a Senior Fellow at Ashoka University, and started Workverse and The Smart Fellowship. He recently met Assam's Chief Minister Himanta Biswa Sarma with Nanda to discuss growing the GenAI Ready Naari program for young women.
Brazil elections: Lula, Bolsonaro face off in first debate ahead of Presidential runoff
Brazil's presidential election runoff includes a crucial debate between President Luiz Inacio Lula da Silva and Senator Flavio Bolsonaro. Lula's campaign has shifted, engaging younger influencers for improved social media strategies to connect with voters. Bolsonaro has criticized Lula's promises, accusing him of deceiving people for electoral gain. Recent polls show a tightening race, and both candidates are ramping up their efforts.
Steve Madden launched his shoe business with just $1,100 in 1990; by 2026, the brand had become a global fashion name
Steve Madden had about $1,100 when he started his shoe business in 1990. He didn't begin with a large store, a team of designers or the backing of a major fashion house. He began by making shoes and taking them to retailers himself, selling directly from the trunk of his car. More than three decades later, Steve Madden has grown into an international footwear and accessories brand sold in more than 80 countries. Its parent company, Steven Madden Ltd., reported $2.53 billion in revenue for 2025.
Five hours a week of posting earned more than her 9-to-5: Meet Sundas Khalid of Seattle, she posted career wins on Instagram while at Amazon. In 2024 the side hustle earned $302,000
Sundas Khalid spent years building her career in Big Tech, moving from a $77,000 starting salary at Amazon to earning $292,000 a year at Google. Then her side business began bringing in even more money than her full-time job. In 2024, Khalid generated $302,000 in revenue through content creation, according to Business Insider. She spent around four to five hours a week on the business while continuing to work a 40-hour week at Google.
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