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    INDIA BULLION & JEWELLERS ASSOCIATION

    Akshaya Tritiya sees 30% volume drop in gold buying amid price spike

    Gold demand during Akshaya Tritiya dropped about 30% in volume as prices, up nearly 60% year-on-year, deterred large purchases. Buyers stayed within budgets, shifting to lighter jewellery, small coins and exchange-led buying, while millennials preferred solitaires in the ₹75,000–2.5 lakh range.

    Akshaya Tritiya sees tepid demand on gold price surge

    Gold demand during India's Akshaya Tritiya festival remained subdued as record prices curbed jewellery purchases, despite a slight increase in investment demand. Consumers shifted towards gold coins, with overall buying volume lower, though value spending was higher due to elevated prices. This reflects a changing trend of price-sensitive buyers purchasing throughout the year.

    22k gold rate today on Akshaya Tritiya 2026: Check 24k, 22k, 18k gold prices (April 19, 2026) in New Delhi, Mumbai, Chennai and other cities

    Akshaya Tritiya, April 19, 2026, is here. This auspicious day is ideal for gold purchases and new beginnings. Families traditionally invest in gold and start ventures. Check the latest gold rates from Tanishq, Joyalukkas, Kalyan Jewellers, and Malabar Gold & Diamonds. The Bureau of Indian Standards app helps verify gold authenticity.

    Akshaya Tritiya 2026: Gold, silver trade seen topping Rs 20,000 cr despite record prices and decline in volumes

    Akshaya Tritiya 2026 is set for record precious metal sales in India. Despite soaring gold and silver prices, trade is expected to exceed Rs 20,000 crore. Consumers are opting for lightweight jewelry, silver, and diamond products. Digital gold and bonds are also gaining traction. This trend shows a shift towards value-driven purchases and financial prudence.

    22k gold rate today ahead of Akshaya Tritiya 2026: Check 24k, 22k, 18k gold prices (April 18, 2026) in New Delhi, Mumbai, Chennai and other cities

    Gold rate today: Gold prices saw a rise on Saturday, April 18, 2026, as Akshaya Tritiya approaches on April 19, 2026. Consumers are closely watching these daily fluctuations to make informed purchase decisions for the auspicious occasion. IBJA rates for April 17, 2026, are also provided.

    Akshaya Tritiya 2026 gold outlook: Which trends are expected to shape gold purchases this Akshaya Tritiya?

    Gold's strong appeal continues for Akshaya Tritiya 2026. Investors are showing interest in coins and small bars. Global economic concerns and geopolitical tensions are driving gold price volatility. Experts suggest this volatility is an opportunity to gradually build gold positions. Consumers are also exploring diamonds and silver alongside gold.

    The Economic Times
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