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    Northwestern scientists put tiny particles in liquid under an electric field; they began moving together without touching, and the liquid carried the signals

    Engineers at Northwestern University have made a fascinating discovery: tiny plastic spheres can synchronize their movements within a liquid environment. Remarkably, this phenomenon arises from fluid interactions rather than direct communication or contact. These findings could illuminate the dynamics of coordination seen in nature, such as in fireflies or heart cells. Researchers hope to leverage this synchronization to explore potential applications across various fields.

    Stop AI from Eroding Your Brand

    Artificial intelligence is changing how companies operate and how customers experience their brands. New research suggests that companies with lower levels of “brand debt”—the trust, relevance, and consistency lost when products, experiences, and decisions drift away from customer expectations—are significantly more likely to outperform their peers. Drawing on a benchmark of 60 companies and lessons from Bose’s digital transformation, the lessons here are that managing brand debt should become an enterprise-wide priority rather than a marketing exercise. As AI increasingly shapes customer interactions, companies that manage brand debt deliberately will be better positioned to strengthen trust, sustain growth, and preserve competitive advantage

    Unknown numbers adding you to WhatsApp groups? Android and iOS users can change this setting to protect privacy

    WhatsApp users can prevent unknown people from adding them to unwanted groups by changing their group privacy settings. Under Settings, go to Privacy and select Groups. Choose My contacts or My contacts except to restrict who can add you. The setting applies to new groups and syncs across WhatsApp Web and Desktop.

    Darius Khambata does not seek re-appointment on Sir Dorabji Tata Trust and Sir Ratan Tata Trust as his term ends

    Senior advocate Darius J Khambata has declined reappointment as a trustee of the Sir Dorabji Tata Trust and Sir Ratan Tata Trust, citing concerns over trustee independence, governance issues within the Tata Group and the proposed listing of Tata Sons.

    Ferrari accelerates India push as 'market of the future', targets younger buyers while guarding exclusivity

    Benedetto Vigna, CEO of Ferrari, who has been driving around Indian roads, talks about the need to be closer to the clients, how their Indian customer is younger than in the rest of the world and why Ferrari always makes one less car than what the market demands

    Today Show Halloween 2026: Today Show celebrates Network’s centennial with Halloween costumes inspired by Friends, SNL and more

    The Today Show celebrated NBC's centenary with a vibrant Halloween special, featuring iconic characters from television history. Savannah Guthrie and Craig Melvin kicked off the festivities with a humorous sketch reflecting the network's early days. They donned costumes of memorable TV characters, including those from Friends and I Dream of Jeannie.

    The Economic Times
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