QUICK-COMMERCE
Surge in air purifier sales in India as pollution levels rise during winter season 2023
Air purifier sales have increased substantially in India as pollution levels rise and winter approaches. Quick-commerce platforms are experiencing heightened demand, especially from Tier 2 cities. Sales of air purifiers on Amazon have reportedly doubled recently, indicating a surge in consumer interest. Additionally, the overall market for winter appliances is projected to grow significantly this season. Analysts expect online sales to climb further as consumers continue to make purchases.
Quick commerce emerges beyond Diwali shopping panic to breathe on the necks of e-commerce giants
Quick-commerce platforms in India are increasingly including fashion, beauty, and gifting items for Diwali shopping. Myntra and Amazon are experiencing significant growth in orders and customer engagement during the festive season. Quick-commerce is projected to account for a larger share of online retail, boosting convenience for consumers. The demand for immediate shopping solutions is prompting a shift in purchasing behaviours.
14,000+ gold, silver coins delivered per hour: Instamart, Zepto, others record rising orders as Diwali shopping shifts to q-comm
During the recent Dhanteras and Diwali events, consumers turned to quick-commerce platforms for their festive shopping needs. Significant increases were noted in purchases of gold, silver coins, and traditional items. Quick-commerce platforms reported high demand for kitchen appliances, clothing, and home decor. A marked shift was seen in consumers' willingness to shop during unconventional hours for festive essentials.
Dhanteras gold rush stretches quick commerce delivery fleets, stores
Heavy demand across platforms such as Blinkit, Instamart, and Zepto also led to dark stores in multiple pincodes in Delhi, Mumbai, and Bengaluru temporarily pausing services on Friday due to a paucity of delivery executives.
Dhanteras rush: Quick commerce apps flag high demand, surge charges
The platforms’ home screens were heavily themed around Dhanteras, the first day of the Diwali festivities, when it is traditionally considered auspicious to buy gold, silver, and utensils. The apps promoted gold and silver coins, steelware freebies, and gadgets, among other things. Lakshmi and Ganesh coins in gold and silver were also advertised.
Shiprocket posts maiden profit on strong core business growth
The company swung to a profit of Rs 60 lakh ($63,487) in the quarter ended September 30, from a loss of Rs 20.29 crore a year ago
Blinkit Ambulance to charge Rs 2,500 for non-emergency trips; emergency service will stay free: Deepinder Goyal
Goyal said Blinkit Ambulance has served about 42,000 cases in the last two years, of which roughly 20,000 were emergencies. None were charged but a growing share of bookings were for routine checkups, hospital visits and hospital-to-home transfers, trips that “an Uber or private transport could have handled just as easily,” he said.
Nykaa Q2 profit more than triples, operating revenue grows 28%
The platform’s gross merchandise value (GMV) grew 30% YoY to Rs 6,151 crore in the September quarter. The beauty and personal care business reported a 25% expansion to Rs 4,454 crore and the fashion segment recorded a 42% increase to Rs 1,674 crore.
Nykaa gives beauty a quick-commerce makeover, targets expansion to 25-plus cities by FY27-end
Nykaa is expanding its quick-commerce service, Nykaa Now, to more than 25 cities by FY27-end, from 15 in Q2FY27. The company is banking on a deeper beauty catalogue, higher average order values and greater purchase frequency to differentiate its offering, though it has not disclosed the service's standalone financial performance.
Nykaa Q2 Results: PAT soars 207% YoY to Rs 101 crore, revenue up 28%; co to acquire 82% stake in Simply Nam
Nykaa reported a 207% year-on-year profit surge to Rs 101 crore in Q2FY27, with revenue rising 28% to Rs 3,006 crore. Beauty and fashion businesses accelerated growth, while quick commerce, owned brands and strategic acquisitions strengthened expansion.
ETtech Explainer: Food delivery, ride-hailing firms differ on gig worker welfare levy calculation
Food delivery and quick-commerce companies such as Zomato and Swiggy are seeking a levy based on the value of transactions facilitated through their platforms, while cab and bike-taxi aggregators such as Uber and Rapido want it to be calculated on their own turnover rather than the total value of rides facilitated.
Solgram raises Over $1 million in pre-seed funding led by DSG Consumer Partners and Saama Capital
This funding will bolster its cold-chain infrastructure while improving its technological capabilities.
STT Global’s India biz on the block; micro occasions power qcomm
KKR, Singtel, and the Tatas are preparing to sell STT GDC India, a major data centre platform. This and more in today’s ETtech Top 5.
JioHotstar launches StreamToCart Ads, enabling in-stream shopping through Instamart
Introducing a game-changer in digital advertising, JioHotstar has launched StreamToCart Ads, an interactive format that merges streaming with online shopping. Viewers can now browse and directly add products to their shopping carts without interrupting their viewing, consequently boosting user engagement. Advertisers are empowered to monitor user behaviors from impressions to purchases, optimizing their marketing strategies.
Micro occasions fuel demand surge across quick commerce, beauty services
On Myntra Now, overall orders rose about 70% on October 29 compared to regular days. “We saw intent for Karva Chauth starting from October 28, with demand spanning ethnic wear, beauty, and accessories,” said a Myntra spokesperson, adding that in the two days leading up to the festival, demand for kurtas, kurta sets and sarees rose 2.5 times, while red lipsticks saw a 2.1x increase across Delhi-NCR, Lucknow, Jaipur, Pune, Bengaluru, and Mumbai.
Reliance Retail says profit margins will improve from next year as its online business investments pay off
With ongoing investments in ecommerce, Reliance Retail expects better Ebitda margins. The company is enhancing dark stores to ensure quicker delivery times and adapting retail spaces to cater to online shoppers. Although recent reports indicate a decrease in net profit, digital commerce still surged by 42%. Jeyandran Venugopal, the chief executive, expresses assurance in maximizing current assets for growth while steering clear of extravagant competitor expenditures.
Flipkart plans to launch ‘Earth’ to tap demand for premium, sustainable products
The company has started onboarding brands offering healthier, toxin-free, and sustainable products across beauty and personal care (BPC), snacks and beverages, home decor, fashion, appliances, and other categories, people familiar with the development told ET.
L'Oreal bets on quick commerce, local products to accelerate India growth
L'Oreal is seeing substantial growth in its Indian market, supported by enhanced team capabilities and localization strategies. The company's consumer products division reported double-digit growth, particularly in haircare and skincare. L'Oreal is expanding its skincare brands CeraVe and La Roche-Posay into new cities to meet rising consumer demand. Additionally, L'Oreal has acquired a majority stake in Innovist to boost its digital-first marketing approach in India.
Swiggy sinks 16% to record low as quick-commerce losses widen
Shares of Swiggy fell by 16.4% to ₹176.70, marking a record low for the company. This decline raises concerns over cash burn and achieving profitability in its quick-commerce business. Analysts are questioning Swiggy's strategic choices and execution following its market debut. The widening losses in the quick-commerce segment have drawn attention to the company's overall performance.
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