PRIVACY TOOLS AND CONTROLS
Stop AI from Eroding Your Brand
Artificial intelligence is changing how companies operate and how customers experience their brands. New research suggests that companies with lower levels of “brand debt”—the trust, relevance, and consistency lost when products, experiences, and decisions drift away from customer expectations—are significantly more likely to outperform their peers. Drawing on a benchmark of 60 companies and lessons from Bose’s digital transformation, the lessons here are that managing brand debt should become an enterprise-wide priority rather than a marketing exercise. As AI increasingly shapes customer interactions, companies that manage brand debt deliberately will be better positioned to strengthen trust, sustain growth, and preserve competitive advantage
Google turns off AI for schoolchildren by default
Google has said it will switch off its AI tools for schoolchildren by default, after drawing criticism for pushing artificial intelligence features to students while schools are still debating how the technology should be used in classrooms. The feature was switched on by default for students at schools that had already enabled Gemini.
AI turns cyber threat into boardroom crisis
In India, State Bank of India disclosed that 375,000 customer records had been leaked on the dark web, while vulnerabilities in eMudhra’s digital certificate keys exposed websites to potential attacks.
Google hands schools the AI switch as learning concerns grow
Google plans to restrict access to its AI tools for K-12 students, pending administrator approval. This change follows feedback aimed at enhancing control over classroom AI usage. The company is also expanding its Guided Learning feature, which helps students solve problems systematically. Research shows mixed results regarding AI's impact on student performance and learning outcomes.
Google will cut off search access for students at schools that reject AI
The Mountain View, California, company has been facing pushback from educators, child development experts and parents over the use of its technology in schools, with the backlash heating up since it announced in August that it had turned on its Gemini chatbot for many K-12 students who use Google Classroom.
Consent managers search for viable revenue model as registration nears
Consent managers are intended to help individuals manage, review and withdraw consent for the processing of their personal data, and they're required to be registered with the Data Protection Board of India (DPBI). A consent manager is data-blind, and processes metadata, consent artifacts, and cryptographic routing instructions.
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Hospital balance sheet: How AI could cut costs and improve efficiency
As hospitals grapple with soaring costs in drugs, supplies, and labor, the integration of AI emerges as a vital necessity.
India’s Arrakis problem: The price of what low-skilled workers know
Indian workers contribute valuable data for training AI systems, which is transforming how tasks are automated. As technology advances, low-cost labour is becoming a significant resource for AI development globally. Companies are increasingly relying on Indian workers for video data that demonstrates various physical tasks. This trend poses challenges regarding data ownership and the economic benefits for India.
India is addressing Wall Street’s favourite ‘elephant’ in the room to its own advantage
The Indian government has identified 762 potential applications of artificial intelligence across 62 ministries and departments, spanning farming, railway safety, tax compliance, public grievances, customs and healthcare. While some tools are already in use, others remain in pilot or development stages.
Visa rules deter 43% of air travellers as immigration complexity becomes a barrier: IATA Global Passenger Survey 2026
International travel is facing challenges due to increasingly complex immigration requirements affecting passenger behaviour. The International Air Transport Association's survey reveals that many passengers are discouraged from travelling because of these complexities. Additionally, passengers show a preference for completing immigration procedures digitally before travelling to avoid delays. Concerns about personal data privacy persist despite the growing acceptance of digital travel solutions.
Rogue AI agents exposing India’s data law blindspots
As companies edge closer to the May 2027 enforcement deadline for the Digital Personal Data Protection (DPDP) law, AI’s emerging cybersecurity risks are creating tension over what might constitute adequate compliance just six to seven months from now.
Can an air fryer understand multiple voice commands and automate cooking? This device can identify food, never needs Wi-Fi; know how it works
It has a capacity of 5.3 quarts. The main feature is that the voice control allows users to operate the appliance without relying on a Wi-Fi connection or a separate smartphone app. The product is designed to recognise more than 100 food types. It can select time and temperature based on the food identified. It reduces the need for users to adjust settings on their own.
Scorpio Season 2026 Begins Today (October 23): Meaning, Key Dates and Horoscope Predictions for All 12 Zodiac Signs
Scorpio Season 2026 begins today, October 23, and continues until November 22, bringing themes of emotional honesty, transformation, intimacy and personal growth into focus. With Venus retrograde already underway and Mercury retrograde beginning in Scorpio on October 24, this period puts relationships, communication, finances and personal values under the astrological spotlight. From reassessing romantic connections to rethinking career goals and spending habits, the season encourages reflection before major decisions.
Eternal’s Q2 revenue jumps 78% on quick commerce growth; profit misses estimates
The growth was driven largely by rapid expansion of the Gurugram-based company’s quick commerce business, which reported a 79% YoY increase in net order value (NOV) to Rs 20,940 crore. During the September quarter, Blinkit continued to aggressively add dark stores and expects to exceed its March 2027 target of 3,000 stores by 500.
How one hacker used AI agents and a few thousand dollars to break into scores of sites
A cybersecurity researcher observed a Chinese-speaking hacker employing AI to compromise various companies' websites. The hacker utilised an AI platform called Cairn, automating complex intrusion activities without human supervision. This hacking campaign targeted over 1,200 sites, with successful intrusions taking around 23 hours on average.
AI agents breach Indian firms’ systems, roam undetected for days, CERT-In warns
Indian Computer Emergency Response Team reported that AI agents attacked local organizations for unauthorized access and financial gain. These breaches were undetected for several days and exploited security weaknesses in ICT systems. Cybercriminals also used open-source AI tools to enhance their attacks during the same time. Concerns about cyber threats have grown globally, leading to a state of emergency in Japan.
Meta’s new Muse AI agents raise questions about privacy and user control
In September, YouTuber Matt J. Robb posted on Threads claiming his Muse agent shared his address with a buyer on Facebook Marketplace without his knowledge.
Children & AI: WEF expert calls for equal focus on innovation, child safety
Cathy Li from the World Economic Forum stresses the crucial role of AI literacy in children's education. She advocates for the incorporation of child safety features in AI tools utilized by kids across India, highlighting the importance of culturally and linguistically appropriate testing. Her whitepaper points out that, while AI presents educational advancements, it simultaneously brings safety risks.
Be agent provocateur: India's internet needs an AI makeover
As India's digital ecosystem experiences rapid transformation, it is imperative to enhance support for the growing presence of AI agents in business and services. By tackling the obstacles within the navigational framework, costs for these agents can be significantly lowered. Revamping e-commerce catalogs and improving data availability will optimize purchase processes.
Snapdragon X2 Plus puts AI at the heart of Lenovo’s new Yoga Slim 7x
Qualcomm’s mainstream AI silicon meets Lenovo’s flagship thin-and-light design and Microsoft’s Copilot+ PC software, sharpening the case for Arm-based Windows PCs. The result is a slick, smart, and savvy Lenovo Yoga Slim 7x.
SDKs emerge as key gateway to AI advertising as in-app ad market hits $400 billion
Independent advertising technology platforms are set to leverage SDKs to dominate the $400 billion in-app advertising market. Growth in this sector is characterized by a shift from traditional web-based advertising methods to SDK-driven strategies. Key companies like AppLovin and InMobi have established extensive SDK footprints, enhancing their competitive advantage. As AI products scale, the importance of advertising will increase to cover operational costs.
India needs its own AI safety framework, not a copy of US pact: Industry experts
India should build its own artificial intelligence (AI) safety framework suited to its languages, scale, and application-led AI ecosystem rather than replicate a voluntary pact signed by US President Donald Trump and top technology firms last week, industry experts said.
India needs its own AI safety framework, not a copy of US pact: Industry experts
Industry experts say India should develop an AI safety framework tailored to its own languages, scale and application-driven ecosystem rather than simply copy the voluntary US pact signed by major tech firms. While there is broad support for independent audits, accountability and safeguards against deepfakes and cyberattacks, experts differ on whether India should rely mainly on self-regulation or combine voluntary standards with binding rules.
Apple to tighten Mac data controls in guard against AI agents
The iPhone maker will introduce additional controls to ensure that users who want to grant an app “Full Disk Access” — meaning full access to their system files, mail, messages and browsing history — can only do so “with very explicit user action,” it said in a statement Friday.
AI agent wars: OpenAI’s Dots wades into a market warmed up by Instinct and Meta’s Muse
The launch of OpenAI's Dots comes amid the agentic frenzy launched by Meta's Muse earlier this month. Muse targets professionals and companies, and also caters to everyday consumers and small businesses as well. Startups and open-source projects such as Instinct and OpenClaw are also part of this market.
WhatsApp rolls out new parental controls for teenagers: Here's everything you need to know
WhatsApp has introduced enhanced parental controls to assist parents in monitoring their teenage children's app activity. These new features empower parents to adjust privacy settings and approve new group chats, which strengthens online safety. Despite these changes, messaging and calling remain encrypted, prioritizing teens' privacy. This initiative aims to alleviate concerns surrounding minors' safety online, though the implementation may vary regionally as it rolls out.
WhatsApp changes for parents: New controls let you track teen group activity, manage privacy settings & limit Meta AI, without seeing chats
WhatsApp web: WhatsApp has introduced optional parental controls for teenagers, giving parents more control over privacy settings, group activity, Channels and Meta AI. The new features allow parents to set boundaries while keeping teens’ personal messages and calls protected by end-to-end encryption. WhatsApp said the controls will be rolled out gradually and can be changed or disabled at any time.
One UI 9.0 stable update rolls out to Galaxy S25 Edge and S25 FE: Check new features, eligible devices and how to update
Samsung has started rolling out the stable One UI 9.0 update to the Galaxy S25 Edge and Galaxy S25 FE after releasing it for the Galaxy S25, S25+ and S25 Ultra. The rollout has begun in South Korea, with the latest software adding UI customisation options, context-aware features, improved translation, document scanning and recording tools, along with new security and privacy features.
Death of the ‘obvious scam’: How AI is making cyberattacks look like normal emails
AI is making cyberattacks harder to detect as attackers use legitimate accounts, real conversations and familiar business workflows to evade traditional warning signs. At Proofpoint Protect 2026, executives discussed how agentic AI could automate attacks and why security must shift from checking access permissions to understanding intent. With AI adoption accelerating in India, Proofpoint is also expanding its local investments.
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