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Dhanteras gold rush stretches quick commerce delivery fleets, stores
Heavy demand across platforms such as Blinkit, Instamart, and Zepto also led to dark stores in multiple pincodes in Delhi, Mumbai, and Bengaluru temporarily pausing services on Friday due to a paucity of delivery executives.
US polls hit tech stocks; Qcomm’s Dhanteras gold rush
US technology stocks took a major beating days after the Democratic Party took control of both chambers of the Congress. This and more in today’s ETtech Top 5.
Bata puts its best foot forward on profits as inventory shrinks, distribution expands
Bata India is banking on distribution expansion and tighter inventory management to drive growth, as adjusted profit before tax surged 31.4% year-on-year in Q2 FY27, outpacing revenue growth of 7.5%. The footwear maker has expanded its key retail outlet network 2.6 times and targets 5,000-plus outlets by Q3 FY27.
STT Global’s India biz on the block; micro occasions power qcomm
KKR, Singtel, and the Tatas are preparing to sell STT GDC India, a major data centre platform. This and more in today’s ETtech Top 5.
Micro occasions fuel demand surge across quick commerce, beauty services
On Myntra Now, overall orders rose about 70% on October 29 compared to regular days. “We saw intent for Karva Chauth starting from October 28, with demand spanning ethnic wear, beauty, and accessories,” said a Myntra spokesperson, adding that in the two days leading up to the festival, demand for kurtas, kurta sets and sarees rose 2.5 times, while red lipsticks saw a 2.1x increase across Delhi-NCR, Lucknow, Jaipur, Pune, Bengaluru, and Mumbai.
iPhone 17 Pro at Rs 56,990, iPhone 17 at Rs 43,599: Flipkart vs Reliance Digital; check where to buy Apple flagship smartphones cheaper
iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max offer prices: Flipkart and Reliance Digital are selling iPhones at lower festive prices, but the lowest figures depend on exchange value and bank offers. Launch prices, listed prices and effective prices are set out side by side so buyers can see what they will actually pay. Amazon has not announced a separate iPhone price.
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iPhone 17 Pro for Rs 80,143 on Flipkart? Here’s how offers bring down the Rs 1.34 lakh price
The iPhone 17 Pro 256GB is available on Flipkart at an effective price of Rs 80,143 when the maximum exchange value and applicable bank discount are combined. The phone is listed at Rs 1,34,900, while buyers exchanging an eligible iPhone 15 Pro can get up to Rs 50,750 off. An additional Rs 4,000 bank offer further reduces the effective price.

Flipkart expands warehousing space, adds 900 delivery hubs ahead of Big Billion Days sale
Ekart has also added more than 900 delivery hubs to expand its last-mile network to strengthen same-day and next-day deliveries during the festival period.

“Whether we leave anyone behind”: Sameer Nigam’s blueprint for PhonePe’s second decade
At Global Fintech Fest 2026, PhonePe founder‑CEO Sameer Nigam framed the company’s first ten years as the construction of India’s financial rails and unveiled a second act tied to a single question: whose progress still remains outside the frame?

Flipkart Minutes sees path to profitability, plans 100 new fulfilment centres every month
With its sights set on aggressive growth, Flipkart Minutes is swiftly enhancing its operations and bolstering financial results. The initiative aims to roll out multiple new fulfillment centers monthly while keeping profitability at the forefront. An increased emphasis on non-grocery products and reaching smaller urban areas are becoming key to its expansion. In parallel, Flipkart is exploring a dedicated app and crafting private-label merchandise.

How Ather powered past Ola; Apple's first foldable iPhone
Ather Energy has surpassed Ola Electric in sales and other metrics. This and more in today’s ETtech Top 5.

Swish raises $24 million funding, bets on repeat orders to scale up 10-minute food delivery
Swish, a 10-minute food delivery startup, has raised $24 million to expand its kitchen network and supply chain. The two-year-old company has crossed one million monthly orders, with 70–75% of revenue coming from repeat users. It operates 250 stock-keeping units (SKUs) across 20 categories in 50 pincodes.

Shiprocket shares gain 3% as Q1 net loss narrows to Rs 14 crore in first earnings post IPO; revenue up 34% YoY
Shiprocket reported a narrower consolidated net loss of Rs 13.7 crore in Q1FY27, compared with Rs 18 crore a year earlier, while revenue from operations rose 33.8% year-on-year to Rs 592.1 crore. Adjusted EBITDA turned positive at Rs 8.9 crore, supported by strong growth in the emerging business, while core business revenue grew 22%.

Rakhi rush: Quick commerce sees surge in orders as gifting goes premium
Quick commerce platforms saw a sharp rise in Raksha Bandhan orders, driven by last-minute shopping and growing demand for premium gifts. Rakhi orders surged on Instamart, while jewellery, beauty and personal care, chocolates, electronics and gift hampers also saw strong demand. Smaller cities and non-traditional gifting categories gained traction this year.

Quick commerce expands to 477 cities as players target smaller, untapped markets: CLSA
Quick commerce is expanding rapidly into 477 Indian cities beyond major metropolitan areas. Newer players are targeting underpenetrated geographies, seeking a first-mover advantage in these markets. Established companies are deepening their networks in key cities while testing smaller dark store setups elsewhere. Blinkit leads in dark store count nationally and in six top cities, with a strong presence outside major hubs.

Flipkart Minutes overtakes Swiggy Instamart in dark stores across top 10 cities
The gap is narrow but significant, pointing to the rapid expansion of Flipkart's quick-commerce business even as established players continue to deepen their networks. The 10 cities together account for 3,536 dark stores, according to CLSA's Quick Commerce Map, with Blinkit leading at 969 stores, followed by Zepto at 828, Flipkart Minutes at 627, Swiggy Instamart at 615 and BigBasket at 497.

PhonePe's Pincode to focus exclusively on B2B business solutions for merchants
PhonePe's Pincode is embracing a transformative shift by putting all its chips on B2B business solutions for offline stores. This decisive change means bidding farewell to its B2C shopping app, and it's all about helping local shops thrive in the e-commerce era.

PhonePe sharpens quick commerce play in first for a payments company
Walmart-backed PhonePe is poised to enter the quick commerce market, driven by growth prospects in the red-hot sector and its impending public listing, marking its third foray into online retail. After exiting the government-backed Open Network for Digital Commerce (ONDC) last year, PhonePe’s ecommerce venture, Pincode, has fully pivoted to the quick model.

PhonePe’s Pincode exits non-food categories in ecommerce business rejig
PhonePe is restructuring its ONDC strategy by exiting several non-food categories. The Walmart-owned company unveiled its ecommerce venture Pincode on ONDC in 2023 offering grocery, food delivery, medicines, fashion and electronics among other categories on the network.

PhonePe retreats from ecommerce on ONDC; Good Glamm versus IAN
PhonePe has returned to the drawing board to review its ecommerce strategy. This and more in today’s ETtech Top 5.

Tata Neu goes live on ONDC F&B in Delhi-NCR, Bengaluru
Tata Neu, the superapp of Tata Group, also plans to reach more cities in May, sources told ET. ONDC already features two Tata enterprises on the seller side: StarQuick grocery app, and online grocer BigBasket.

Shadowfax adds over 2000 cities, reaches 14K pincodes to enable e-commerce deliveries ahead of festive season
The ecommerce service provider is keen to expand its network and continue the momentum with the festive season round the corner.

Magicpin completes 1,000 orders of tomatoes at Rs 70/kg within two days
Offline fashion discovery and savings platform Magicpin has delivered over 1000 orders of tomatoes at Rs 70 per kg across 90 pincodes across Delhi-NCR in just 2 days. The company, in collaboration with the National Cooperative Consumers Federation of India (NCCF) has started selling tomatoes at Rs 70 per kg through select online platforms registered on the government-backed Open Network for Digital Commerce (ONDC) across 90+ pincodes in Delhi-NCR.

PhonePe's Pincode goes live in ten cities
Consumers in these cities will now be able to purchase groceries and order food from their local shops and restaurants on Pincode.

Pincode app launches groceries and food from local sellers in 10 cities
The local shopping app is now available in Delhi, Noida, Gurugram, Mumbai, Chennai, Hyderabad, Pune among others.

How PhonePe is enabling digital payments for a host of small and medium merchants in India
Fintech player PhonePe’s recent add ons – SmartSpeakers and Pincode – are driving digital inclusion by making it easier for small merchants to navigate the process.

ONDC to evaluate etailers based on commitment, says CEO Thampy Koshy
In April 2022, the network piloted a soft launch in five cities - Bengaluru, Delhi NCR, Shillong, Bhopal and Coimbatore. Since then, ONDC has also started a beta pilot in Bengaluru and in some tier-II cities.

PhonePe's ecommerce app Pincode live on ONDC network
The company launched Pincode – a hyperlocal ecommerce platform that enables online commerce between local offline stores and customers in the neighbourhood – in Bengaluru on Tuesday. Pincode will pilot in Bangalore with categories such as grocery, food, pharma, electronics and home decor, a statement from the company said.
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