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“Whether we leave anyone behind”: Sameer Nigam’s blueprint for PhonePe’s second decade
At Global Fintech Fest 2026, PhonePe founder‑CEO Sameer Nigam framed the company’s first ten years as the construction of India’s financial rails and unveiled a second act tied to a single question: whose progress still remains outside the frame?
PhonePe's Pincode to focus exclusively on B2B business solutions for merchants
PhonePe's Pincode is embracing a transformative shift by putting all its chips on B2B business solutions for offline stores. This decisive change means bidding farewell to its B2C shopping app, and it's all about helping local shops thrive in the e-commerce era.
PhonePe gets RBI nod to operate as online payment aggregator
This will allow the Walmart-owned company to expand its presence among online merchants, especially small and medium enterprises (SMEs), it said in a statement on Friday.
IPO-bound PhonePe set to hire Amit Doshi as CMO
Rohan Misra, son of former SoftBank Vision Fund chief executive Rajeev Misra, is launching his own fund, Gravity Holdings. The London-based fund has raised $150 million to back Indian technology startups.
PhonePe introduces device tokenisation for debit, credit card payments
PhonePe has introduced a device tokenisation solution for credit and debit cards, enhancing security and simplifying the transaction process for users. The initial rollout supports Visa cards, with plans to expand to more networks. This solution benefits both consumers and merchants by offering faster transactions and reducing fraud risks.
PhonePe sharpens quick commerce play in first for a payments company
Walmart-backed PhonePe is poised to enter the quick commerce market, driven by growth prospects in the red-hot sector and its impending public listing, marking its third foray into online retail. After exiting the government-backed Open Network for Digital Commerce (ONDC) last year, PhonePe’s ecommerce venture, Pincode, has fully pivoted to the quick model.

Going desi in the global age: PhonePe's strategy to expand as an India-centric startup
PhonePe, backed by Walmart, focuses on made-in-India products. It launched Indus Appstore and Pincode to compete with Google, Apple, Flipkart, and Amazon. The company achieved a 74% revenue increase in FY24 and returned to profitability. PhonePe aims to create jobs and drive India's digital payments growth.

PhonePe’s Pincode exits non-food categories in ecommerce business rejig
PhonePe is restructuring its ONDC strategy by exiting several non-food categories. The Walmart-owned company unveiled its ecommerce venture Pincode on ONDC in 2023 offering grocery, food delivery, medicines, fashion and electronics among other categories on the network.

PhonePe retreats from ecommerce on ONDC; Good Glamm versus IAN
PhonePe has returned to the drawing board to review its ecommerce strategy. This and more in today’s ETtech Top 5.

PhonePe poured bulk of Rs 800 crore investments into insurance business
The infusion of Rs 426 crore to PhonePe Insurance Broking Services points to the payment company's bullish bet on the segment. PhonePe has infused more than Rs 1,000 crore as equity investment in its insurance unit since it was licensed, according to information sourced from the Registrar of Companies.

PhonePe appoints Ritesh Pai as CEO of international payments business
Prior to this, Pai was working with cross-border payments firm Terrapay and was based in Dubai. At TerraPay, Pai was responsible for launching and implementing its payment products and solutions globally.

PhonePe targets more merchant revenue from payment gateway business
After person-to-person and QR-code-based payments, PhonePe wants a slice of the online commerce market where its rivals are absent currently due to a regulatory embargo

PhonePe crosses 500 million registered users, alters top deck
The digital payments major has elevated a bunch of its business heads to the position of CEO for each of the business verticals

PhonePe enters stock broking segment, launches Share.Market app
On Wednesday, the startup launched Share.Market, which enables users to open trading accounts and invest in stocks, mutual funds, and ETFs.

PhonePe expects to achieve operational profit by 2025: CEO Sameer Nigam
While speaking on the sidelines of the launch PhonePe's stock trading platform Share.Market, Nigam said that PhonePe has now become a household brand and a lot of financial services are being distributed on PhonePe, both on the consumer and merchant side.

Magicpin completes 1,000 orders of tomatoes at Rs 70/kg within two days
Offline fashion discovery and savings platform Magicpin has delivered over 1000 orders of tomatoes at Rs 70 per kg across 90 pincodes across Delhi-NCR in just 2 days. The company, in collaboration with the National Cooperative Consumers Federation of India (NCCF) has started selling tomatoes at Rs 70 per kg through select online platforms registered on the government-backed Open Network for Digital Commerce (ONDC) across 90+ pincodes in Delhi-NCR.

PhonePe's Pincode goes live in ten cities
Consumers in these cities will now be able to purchase groceries and order food from their local shops and restaurants on Pincode.

How PhonePe is enabling digital payments for a host of small and medium merchants in India
Fintech player PhonePe’s recent add ons – SmartSpeakers and Pincode – are driving digital inclusion by making it easier for small merchants to navigate the process.

ONDC to evaluate etailers based on commitment, says CEO Thampy Koshy
In April 2022, the network piloted a soft launch in five cities - Bengaluru, Delhi NCR, Shillong, Bhopal and Coimbatore. Since then, ONDC has also started a beta pilot in Bengaluru and in some tier-II cities.
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