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    Platforms seek DPDP alignment in NCPCR’s child safety guidelines

    In a meeting held by NCPCR on Thursday, the platforms said age-assurance and parental-consent mechanisms under the data protection regime should be harmonised with any NCPCR guidelines rather than being governed by parallel obligations.

    Chinese man gets a 2BHK flat for Rs 155 after placing the highest bid first in an online auction, plans to spend winter holidays there

    2BHK flat for Rs 155: A Chinese shopper has bought a 732 sq ft, two-bedroom apartment for just Rs 155 during the Double 11 shopping festival. The auction attracted 1,677 bidders, while the apartment's estimated market value is Rs 5.6 lakh. The buyer will additionally pay around Rs 28,000 in taxes to complete the ownership transfer.

    Online festive sales miss estimates; Munjal steps down as Unacademy CEO

    Happpy Thursday! Online festive sales grew, but fell short of expectations amid weak smartphone demand.This and more in today’s ETtech Morning Dispatch.

    Dhanteras gold rush stretches quick commerce delivery fleets, stores

    Heavy demand across platforms such as Blinkit, Instamart, and Zepto also led to dark stores in multiple pincodes in Delhi, Mumbai, and Bengaluru temporarily pausing services on Friday due to a paucity of delivery executives.

    EU threatens significant fines for unfair online trade practices

    The European Commission is proposing a new Digital Fairness Act aimed at enhancing consumer rights. This legislation will impose fines on companies engaging in unfair practices such as deceptive advertising targeted at children. It seeks to ban dark patterns and other misleading digital strategies that cost consumers significantly. Companies will need to comply with these new rules to avoid substantial penalties.

    Drugmakers tap China AI app boom to reach doctors as crackdown upends marketing

    As scrutiny intensifies, Chinese pharmaceutical companies are shifting gears toward digital marketing initiatives. Traditional face-to-face communications are waning, prompting the industry to embrace AI-fueled applications for connecting with healthcare providers. These tools facilitate compliant relationships, sparking partnerships among health-tech firms to disseminate clinical information through digital channels. This marks a pivotal change in marketing dynamics within the pharmaceutical landscape.

    The Economic Times
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