ONDC INCENTIVES
India’s FDI equity inflows rise 6% to $19.8 billion in Q1FY27; Japan tops, US plunges 76%
India’s FDI equity inflows rose 6% to $19.81 billion in April-June FY27, led by Japan at $5.7 billion, while US inflows fell 76% to $1.34 billion. Total FDI including reinvested earnings stood at $30.6 billion. Tamil Nadu attracted the most investment at $5.9 billion, followed by Maharashtra.
'India moved from manufacture for India to manufacture for the world': Piyush Goyal on 12 years of 'Make in India'
India has transitioned from manufacturing primarily for its domestic market to competing in global markets. The Make in India initiative, launched in 2014, aims to boost manufacturing capacity and attract foreign investments. Recent data reveals record foreign direct investment inflows and significant job creation through production incentives. Additionally, the focus will shift towards enhancing India's role in global production and supply chains.
India records highest-ever FDI of $94.53 billion in FY26, inflows since 2014 reach $843 billion: Piyush Goyal
India achieved its highest-ever annual Foreign Direct Investment of USD 94.53 billion in FY 2025-26. Cumulative FDI inflows from FY 2014-15 to FY 2025-26 reached USD 843 billion. The Production Linked Incentive schemes have attracted significant investments and generated millions of jobs. Key sectors benefited include electronics, pharmaceuticals, and IT hardware as outlined by the Commerce and Industry Minister.
Vibhor Jain appointed CEO and MD of ONDC
Vibhor Jain has been appointed as the new MD and CEO of ONDC, effective April 7, after serving as acting CEO. He aims to deepen the value ONDC creates for various stakeholders, including farmers, artisans, and small businesses. The government-backed open ecommerce network also reported a significant revenue surge and welcomed new key leadership appointments.
ONDC rolls out monthly support schemes to boost logistics, F&B, grocery, D2C sectors
Industry insiders are expecting to see higher sales this festive season on the back of this targeted financial assistance programme by ONDC and the cut in GST rates.
ONDC mulls subsidy comeback amid slowdown in food delivery
The move, if implemented, will allow firms such as Magicpin, Paytm, Ola Consumer and Waayu to use the ONDC incentives to offer discounts to customers. The government ecommerce platform's decision to revive subsidies over a period of time may attract 80–100 million orders for restaurants.
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Ekart goes live on ONDC Network for ecommerce logistics
This move will help Ekart expand its reach across the country to sellers and brands in the MSME and large enterprise spaces. This initiative comes at a time when the ONDC Network is focusing on scaling e-commerce logistics on its platform following a drop in retail orders.
ONDC retail order numbers decline as financial incentives fade
ONDC initially provided financial incentives to onboard sellers, drive transactions, and fund customer discounts and offers. However, it has been gradually reducing this assistance over the past few months, with the monthly incentive cap dropping from Rs 3 crore in July to around Rs 30 lakh now.
Ola to go live pan-India soon on ONDC in F&B category
Ola will soon offer food and beverages throughout India on ONDC. Uber is considering joining ONDC for transit and bus services. ONDC aims to empower drivers and boost local economies. The network's expansion could significantly impact India's digital commerce landscape. ONDC plans to implement network fees to become self-sustaining.
Amit Agarwal interview; ONDC cuts incentives
Happy Wednesday! Amazon's Amit Agarwal spoke to us about the company’s quick commerce plans and India growth blueprint. This and more in today’s ETtech Morning Dispatch.
ONDC cuts financial incentives for network participants ahead of levying network fee
The open ecommerce network, which offered up to Rs 3 crore in July and Rs 2.5 crore in August as financial incentive per network participant, reduced the cap to Rs 40 lakh for September before increasing it to Rs 60 lakh in October amid festivals. The limit has now been fixed at Rs 40 lakh for December.
Magicpin records 15x order growth on ONDC network in 15 months, crosses 1.5 lakh daily orders
"In about 1.5 years, we have double-digit market share in major cities, with more than 10 per cent market share in key markets like Delhi or Bengaluru in terms of overall food delivery. We are thrilled with magicpin's success on ONDC, where we have reached 1.5 lakh daily orders for food delivery and logistics on the network," magicpin CEO and cofounder Anshoo Sharma said.
Ola Electric to offer products on ONDC
Bhavish Aggarwal announced on X that all products by Ola Electric will be available on the government's ONDC. He said the products can be bought on the ONDC's buyer side apps like Ola Cabs, MagicPin and Paytm.
Magicpin to invest Rs 100 crore to onboard 1 lakh new restaurants and cloud kitchens on ONDC
Magicpin committed Rs 100 crore to onboard 1 lakh restaurants and cloud kitchens on ONDC, offering zero commission and free home delivery. This investment seeks to boost online food delivery adoption and benefit ONDC and customers alike.
ONDC corners 3% order volumes of Swiggy, Zomato: sources
As per sources, ONDC facilitates 60,000 orders per day in the food domain, capturing 3% of the total order volumes managed by Swiggy and Zomato across India individually who receive 20 lakh orders each. Its total order volumes touched around 4 lakh orders in a day which includes mobility bookings as well.
ONDC monthly transactions hit 10 million in June: report
The government-backed Open Network for Digital Commerce’s (ONDC) has added one million monthly transactions over the past two months. The report said that ONDC has reduced financial incentives tied to order volume for network participants by as much as 75% starting in the second quarter of fiscal year 2025.
Magazines can offer subscriptions on ONDC
Advertising-as-a-service to start in June-July; India Post in advanced stages of integration as logistics service provider
ONDC launches B2B ecommerce, SignCatch and Rapidor join network
While SignCatch licences its platform-as-a-service (PaaS) solutions to brands, distributors, retailers, Kochi-based Rapidor is a platform that enables B2B trade and transactions in closed loop networks.
ONDC can’t scale up using discounts: CEO Thampy Koshy
ONDC MD & CEO T Koshy speaks to TOI about the growth strategy, big e-commerce firms joining the network. Excerpts:
ONDC can’t scale up using discounts: CEO T Koshy
ONDC, which has spent a few crores of rupees on discounts, believes the network cannot scale up on doles and they will be discontinued after a few months. ONDC MD & CEO T Koshy speaks to TOI about the growth strategy, big e-commerce firms joining the network.
Govt to certify ‘permissible’ games for now; crypto transfers to wallets on radar
There are many types of online real money games, and the government has not banned all of them, only those that involve wagering, Rajeev Chandrasekhar, minister of state for electronics and IT (MeitY), told ET. This and more in today’s ETtech Top 5.
ONDC to launch revised incentive structure from June 1
Under the new scheme, the maximum discount that can be offered per order has been limited to Rs 100, compared to Rs 125 earlier. Further, the discount will only be offered to users whose order value is more than Rs 200 in the case of food orders, and Rs 300 in the case of other products.
ONDC not significant near-term threat for Zomato: Kotak Equities
Online food delivery platform Zomato is unlikely to be significantly affected by the government-led Open Network Digital Commerce (ONDC) in the near term given its larger scale and cost-competitiveness, says Kotak Institutional Equities. However, in the long term, ONDC's impact is less clear, the brokerage firm added. Zomato's variable cost of delivery per order is INR75 ($1), including delivery and other expenses, and a significant proportion of its other costs are related to customer and restaurant appeasement, the company said.
ONDC benefits may not be enough to offset Zomato, Swiggy scale: Jefferies
It is unsustainable for ONDC-enabled apps to offer higher discounts or lower delivery charges in the absence of the incentives funded by the platform, the brokerage noted. ONDC itself would take time to become viable, it added.
Paytm may forego buyer app commission on ONDC: sources
This may help to further reduce the price on the open source network that is already challenging the duopoly of Swiggy and Zomato in the food delivery space.
Ola’s valuation slashed 35% to $4.8 billion; ONDC caps incentives for sellers, discounts may reduce
Late-stage startups in India are hit by valuation markdowns, a trend which unfolds during all downcycles in technology. After Byju’s, Swiggy, and Oyo, ride-hailing firm Ola is the latest to see its valuation being cut to $4.8 billion .
ONDC caps incentives for sellers; price difference with Swiggy, Zomato may reduce
So far, ONDC was offering an incentive of up to Rs 75 as discount to be provided for logistics for buyeon every eligible order. But with the recent amendment to the clause, ONDC has added two new additional conditions.
ONDC targetting 5,000 transactions a day by March-end from current 200
ONDC is seeing significant adoption, with multiple enterprises coming together. More than 18,000 merchants across product categories of groceries, food and beverages, and home decor are live on ONDC in more than 150 towns and cities.
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