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    MEASURING AI VALUE

    Adopting artificial intelligence tools alone is insufficient for companies aiming to enhance customer service operations. They need to redesign their operating models and workforce capabilities, as highlighted in an EY report. Assessing existing operations and identifying gaps are crucial first steps in this transformation process. Additionally, integrating AI into existing systems is necessary to drive measurable business outcomes and improve customer experiences.

    AI Can Measure How ESG Really Impacts the Bottom Line

    Advances in large language models are making rigorous sustainability analysis dramatically faster and cheaper, allowing investors and other stakeholders to connect companies’ disclosed environmental and social risks directly to financialperformance in a matter of hours rather than weeks. Applying a simple methodology to ExxonMobil, the authors used AI to map sustainability-related issues to specific financial statement line items and estimate their impact on earnings and value, demonstrating both the promise and the limitations of AI-assisted analysis. As these capabilities become widely accessible, the competitive advantage long held by ESG ratings agencies, standard setters, and sustainable fund managers may erode, shifting attention from proprietary scores toward transparent assumptions and financial consequences. Human judgment remains essential to validate AI-generated outputs, but the broader trend is clear: sustainability analysis is becoming more democratized, financially grounded, and adaptable, with significant implications for how investors, regulators, and other institutions assess corporate performance and value creation.

    TheLiverDoc, Deepinder Goyal spar again as doctor dubs Temple’s ‘Entropy’ ‘scienceploitation’

    This is the latest in a run of exchanges between the two over the past few days. Philips has led mounting criticism from doctors, while Goyal has publicly defended the product, saying Temple is a fitness and wellness device rather than a medical one.

    Chip stocks bounce up to 8% as US stock futures recover after Thursday’s stock market crash - Jefferies says sell-off was ‘reactionary, not a reset’

    Chip stocks bounced back before Friday's market open after Thursday's brutal sell-off sent the Philadelphia Semiconductor Index down 12.2%. Nvidia, AMD and Intel recovered, while Aehr Test Systems, Camtek and Cohu also posted strong gains. Jefferies called the sell-off "reactionary, not a fundamental reset."

    US polls hit tech stocks; Qcomm’s Dhanteras gold rush

    US technology stocks took a major beating days after the Democratic Party took control of both chambers of the Congress. This and more in today’s ETtech Top 5.

    Nearly 90% students prioritise skills over degrees, reveals a survey

    A survey of over 2,000 students found that 88% prioritise practical skills over degrees and academic grades for career success. The findings highlight growing demand for industry exposure, AI-based learning, internships and entrepreneurship opportunities in higher education.

    • Why did market rally today? Sensex ends 1,718 pts higher, Nifty reclaims 25,000 as D-Street concludes bumper week. 4 factors behind today’s gains

      In a surprising turn of events on Friday, both Sensex and Nifty soared by more than 2%, contrasting with the downturn seen in global markets. This upward movement was sparked by a historic influx of share purchases by foreign investors, emphasizing their belief in India's financial potential. Mahindra & Mahindra shone bright with robust earnings information, though broader markets faced challenges.

      D-St defies Asia rout! Sensex surges 1,500 pts, Nifty tops 24,900 as Diwali fireworks continue. What's ahead?

      The Indian stock market defied global trends by experiencing gains, with Sensex and Nifty both rising up to 1% today. While international markets struggled, Indian equities benefitted from significant foreign investments. Mahindra & Mahindra led the charge in share price increases, although Nifty Smallcap and Midcap trended downwards. Analysts foresee ongoing strength in large-cap stocks, supported by robust earnings, and technical insights that may steer upcoming trading tactics.

      AI rout, energy costs add to fears of slowing global growth

      Global markets face mounting pressure from persistent inflation, rising borrowing costs and concerns over slowing economic growth. Elevated energy and food prices are fuelling inflation fears, while an AI stock selloff threatens investor confidence. Weakening European data and uncertainty over the Iran war are adding to concerns about the global economic outlook.

      Global investors push South Korea's chaebols to speed up reforms

      Global investors are increasingly urging South Korea’s chaebols to adopt necessary corporate governance reforms to address the existing valuation gap. Despite solid market performance, many South Korean stocks are viewed as undervalued on the global stage. Notably, Samsung Electronics has attracted criticism for not providing adequate shareholder returns despite their record-breaking profits earlier this year. Financial institutions seem to favor shareholder-friendly measures, in contrast to larger conglomerates that exhibit resistance.

      Stop AI from Eroding Your Brand

      Artificial intelligence is changing how companies operate and how customers experience their brands. New research suggests that companies with lower levels of “brand debt”—the trust, relevance, and consistency lost when products, experiences, and decisions drift away from customer expectations—are significantly more likely to outperform their peers. Drawing on a benchmark of 60 companies and lessons from Bose’s digital transformation, the lessons here are that managing brand debt should become an enterprise-wide priority rather than a marketing exercise. As AI increasingly shapes customer interactions, companies that manage brand debt deliberately will be better positioned to strengthen trust, sustain growth, and preserve competitive advantage

      Your old medical reports may reveal a disease risk you don't know about. Here's how AI can help

      AI could help uncover hidden health risks by analysing years of old medical reports, blood tests, prescriptions and hospital records. Predictive AI models may identify patterns linked to conditions such as cardiac arrhythmias, liver disease and Type 1 diabetes, potentially allowing earlier medical intervention. However, incomplete medical records, data inconsistencies and false alerts remain major challenges.

      Aswath Damodaran trims his Anthropic IPO valuation to $1.45 trillion; Dean of valuation explains why

      Valuation expert Aswath Damodaran has lowered Anthropic's estimated worth to $1.45 trillion, citing concerns over governance, regulatory hurdles, infrastructure costs and profitability. He also outlined four investment strategies to manage uncertainty surrounding the AI company's potential IPO.

      U.S. and Japanese Companies Struggle with Different Parts of AI Adoption—and Offer Different Lessons for Making It Work

      Companies in both the U.S. and Japan are struggling to deploy AI, but often in very different ways. In the U.S., deployment is wide but shallow, meaning companies struggle to create real value with AI. In Japan, deployment has moved slowly, but where it has happened, it’s often deep and fruitful. Understanding what’s happening in both contexts offers important lessons for companies trying to develop an AI strategy and demonstrate ROI on their AI investments.

      India’s IT sector needs a new talent architecture

      Growing demand for AI-related services is challenging providers, as they struggle to generate significant revenue. Companies must redesign their workforce models to capture opportunities in an AI-driven market. Existing talent architectures focus on old skill sets and hierarchies, which are becoming less relevant. Investing in specialized roles and capabilities will better align with the new market demands.

      How businesses are using generative AI to create content at scale

      The integration of generative AI into creative workflows is revolutionizing content production and innovation. Many Indian creators are witnessing enhanced business success and operational efficiency through these tools. Nonetheless, human intervention is vital to uphold brand consistency and quality in the final results. At the ET AI Awards 2027, outstanding organizations leveraging generative AI in their creative practices will be celebrated.

      Happiest Minds Q2 Results: Profit rises 15% to Rs 62 crore; revenue up 12% to Rs 645 crore

      Happiest Minds Technologies has seen a 15.12% rise in consolidated net profit for the September quarter FY27. Revenue from operations also increased by 12.5% compared to the previous year. The company announced an interim dividend of Rs 3.05 per equity share for the 2026-27 fiscal year. An exceptional charge was included in the quarter's results due to a proposed merger with ITC Infotech.

      Apple shares slide as higher memory costs fuel margin concerns

      The iPhone maker has benefited from using memory purchased at lower prices, but that advantage is expected to diminish over time, leaving more of its purchases exposed to higher prices.

      Retailer Zalando launches AI shopping agent as margins squeezed

      Zalando has launched its inaugural AI shopping agent, aiming to refine its online retail experience significantly. This innovative platform enables users to shop across various online stores using intelligent AI assistants. Although shares dropped by 5%, the company saw a revenue uptick of 5.1% in Q3. However, the gross profit margin decreased due to heightened investment in technology and infrastructure as competitors embrace AI amid rapid industry transformation.

      Indian companies trust AI with greater autonomy but struggle to prove financial returns: Report

      Indian companies are shifting towards AI-driven processes to enhance operational efficiency, but there's a catch. Despite the optimistic outlook from leaders regarding AI's capabilities, many are skeptical about the financial gains. A large portion of enterprises neglect to assess the monetary value of their AI investments, facing hurdles such as system integration and data coherence. It's crucial for organizations to move beyond trials and start quantifying AI’s economic impact.

      Deep use cases vault India to ChatGPT’s top global market: OpenAI's India MD

      During a visit to India last year, the ChatGPT maker’s cofounder Sam Altman said that India was the fastest growing market for the frontier lab and was already the second largest in terms of users globally. Market estimates had earlier put the India user base at 100 million.

      SaaS firm Capillary’s AI platform drives new customer wins, revenue grows 51%

      Capillary’s aiRA (AI-powered Research Assistant) is an AI agent for enterprise brands that helps connect customer data across platforms and identifies opportunities to acquire, convert, retain and reactivate customers. It also executes campaigns through existing marketing tools, with human approval. It works with data from platforms such as Salesforce, Snowflake, Databricks, Google Ads and Meta, according to the investor presentation.

      India’s small companies need to see AI as more than an artificial promise

      India MSME news: India's micro, small and medium enterprises are exploring the adoption of artificial intelligence to enhance productivity. AI is expected to generate significant economic value for these enterprises in manufacturing and services sectors. Various challenges remain regarding the integration of AI into existing workflows and overcoming cost barriers. Collaborative efforts among industry bodies, technology providers, and the government are essential for facilitating this transition.

      ET Product of the Year Awards 2026: Categories recognising products driving market impact

      The Economic Times Product of the Year Awards 2026 celebrate cutting-edge innovations that make a substantial difference in the market and attract customer loyalty across diverse industries. Categories feature Enterprise SaaS, FinTech, Cybersecurity, as well as consumer goods such as banking solutions and smartphones. Judging criteria prioritize market presence, adoption rates, creativity, and execution excellence, with an emphasis on quantifiable achievements.

      Hospital balance sheet: How AI could cut costs and improve efficiency

      As hospitals grapple with soaring costs in drugs, supplies, and labor, the integration of AI emerges as a vital necessity.

      Redefining corporate leadership and enterprise growth with CFOs and CHROs

      The role of CFOs and CHROs is shifting from basic management to high-level strategy. Today’s business leaders need to stay flexible and bridge the gap between their workforce’s potential and smart financial decision-making to drive real, lasting growth.

      How should companies measure performance when AI does part of the work?

      As AI becomes part of everyday work, companies are reconsidering how they assess employee performance. Measuring output alone may overlook the quality of decisions, the ability to verify AI-generated work, and the value employees add beyond what the technology can produce.

      Global Market: BOJ to accelerate ETF sales, cut holdings overhaul timeline to 43 years

      The Bank of Japan will accelerate the sale of its exchange-traded fund holdings, targeting annual disposals of 860 billion yen ($5.45 billion) at book value, equivalent to around 0.1% of market trading value. The move aims to unwind its massive stock portfolio, with the estimated time to complete the sell-off falling to 43 years from the earlier estimate of 112 years.

      Cognite reports $1 billion in verified AI value, confirming impact of industrial AI solutions

      Driving approximately 36% of value verified to date, customers are leveraging AI and automated workflows to prevent costly asset shutdowns across complex industrial operations, help them get back running when the unexpected happens, and lower the costs of running their operations.

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