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Instagram’s 90-minute video bet could soon take it into direct confrontation with YouTube
Instagram is testing videos of up to 90 minutes with select creators in the US and Brazil as it looks to expand beyond short-form content and compete with YouTube and OTT platforms for viewers and advertising budgets. The move could bring podcasts, comedy specials and episodic shows to the platform, with creators using Reels to attract viewers to longer videos. Instagram is also working on a TV version of Reels to tap into connected TV (CTV) audiences. No India launch timeline has been announced.
ByteDance prepares Meta's Muse-like agent in push to close AI gap
ByteDance is preparing to release an AI assistant similar to Muse by Meta Platforms soon. Co-founder Zhang Yiming has shared his vision of competing with companies like Anthropic and OpenAI by 2030. The company intends to invest up to $70 billion in developing the Seedance video AI platform.
ET AI Business Transformation Masterclass heads to IIM Bangalore to decode enterprise AI adoption
The AI Business Transformation Masterclass & Awards 2026 at IIM Bangalore will feature leaders from IndusInd Bank, PhonePe, PepsiCo, Shadowfax, Myntra, Shopify, NVIDIA and other organisations. Sessions will cover agentic AI, voice technology, supply chains, contextual commerce and physical AI, followed by the ET Most Innovative AI Product Awards 2026.
Using ChatGPT at work could make your boss trust you less, even if you deliver better results, study of managers warns
A new study spanning six experiments finds that employees who use ChatGPT and other AI tools at work may be seen as less trustworthy by their bosses, even when they deliver better results. Researchers found that managers were more likely to trust employees who worked independently, while clear company policies encouraging AI use could help reduce the trust penalty.
EkaCare selected as tech partner for National Health Authority's Ambient AI-enabled Voice Scribe solution for doctors
EkaCare was selected through NHA's Expression of Interest process for Open-Source Ambient AI Enabled Voice-to-Text Solutions for Digital Health Record Creation under ABDM
Anthropic IPO: Amazon, Google could make staggering over USD 400 billion from Claude maker's successful listing. Here's how
Anthropic IPO: Amazon has invested at least $13 billion in Anthropic and in April agreed to invest up to an additional $20 billion. Google has committed up to $40 billion to Anthropic, including an initial $10 billion investment announced in April.
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Adobe MAX 2026: AI Agents Come to Photoshop, Premiere Pro and Illustrator in Major Creative Cloud Overhaul
Adobe has now unveiled a major AI overhaul at MAX 2026, that brings intelligent AI agents to Photoshop, Premiere Pro, Illustrator and other Creative Cloud apps. The new tools can execute complex creative tasks, automate repetitive workflows and work with third-party AI assistants, while Adobe expands Firefly and GenStudio with new capabilities for creators and businesses.
Meta unveils India pricing for AI agent Muse ahead of local launch
Meta has announced the pricing details for its AI companion, Muse, in India. The subscription options are set at ₹1,799 for the 'Power' tier and ₹8,999 for the 'Maximum' tier. Users currently outside supported markets can register via a VPN. Muse aims to enhance user experience by integrating with various Meta services, positioning itself against local competitors like Instinct, available worldwide.
It's the ecosystem, stupid! Anand Mahindra celebrates India's rise to the top 3 in the AI race, beating the UK, Japan and South Korea
Anand Mahindra has welcomed India's rise to the top three in Stanford's global AI vibrancy rankings, ahead of countries such as Japan and South Korea. He believes India's software talent, systems integration expertise and huge domestic market could give it a significant advantage in the global AI race. Explaining his optimism, Mahindra said the next big AI opportunity could come from applications, industry-specific expertise and enterprise-wide adoption rather than chips and foundational AI models.
AI can now build an OS from scratch, claims Anthropic
In just eight days, Anthropic's Claude Fable 5.2 created a functional prototype operating system. This involved more than 1,000 dedicated AI agents who tirelessly collaborated to craft and evaluate the code.
Linguistic barriers & legacy tech slow India’s VoiceAI shift
India’s broader conversational artificial intelligence market, spanning voice and text-based applications, is estimated at $500-550 million and has an addressable opportunity of about $4 billion over the next decade, growing at 23-25% annually, Deloitte India estimates.
From streaming to software, microdrama startups rewrite their growth pitch
Peak XV Partners-backed Dashverse has discontinued its consumer platform DashReels and is looking to raise $30-40 million, largely for Frameo AI, its video production software for businesses. Eloelo, which raised $80 million this week led by Hornbill Capital and NBCUniversal, is investing in Dolphin AI, its new production suite, alongside content creation and international expansion.
Indian organisations on edge as sites fail to Captcha AI intruders
Personal AI agents such as Instinct, Muse, Grokbot and OpenClaw have taken over the consumer internet in the US. But last month, major US banks, including JPMorgan Chase, Bank of America, Wells Fargo and Morgan Stanley, reportedly flagged AI agents such as Meta’s Muse accessing customer accounts using login credentials voluntarily shared by users laying bare the risks of handing AI agents the keys to consumers’ digital lives.
Apple Intelligence AI service registers with Chinese regulator for use on tablets, laptops
The cyberspace regulator in China's Shanghai said on Monday that Apple's generative AI service, Apple Intelligence, has been registered for use on tablets and laptops in China.
Mark Zuckerberg and Priscilla Chan’s 10-year-old daughter vibe-codes several creations, including a messaging app, apps similar to GeoCities and a game inspired by FarmVille, with each project also featuring its own marketing and sales plan
Maxima Zuckerberg, daughter of Mark Zuckerberg and Priscilla Chan, is interested in artificial intelligence and software development. She is currently experimenting with vibe-coding, which uses natural language to create software with AI tools. While her parents support her enthusiasm, they have imposed restrictions on developing online projects. Priscilla Chan specifically did not allow Maxima to create a dating website due to safety concerns.
AI Can Measure How ESG Really Impacts the Bottom Line
Advances in large language models are making rigorous sustainability analysis dramatically faster and cheaper, allowing investors and other stakeholders to connect companies’ disclosed environmental and social risks directly to financialperformance in a matter of hours rather than weeks. Applying a simple methodology to ExxonMobil, the authors used AI to map sustainability-related issues to specific financial statement line items and estimate their impact on earnings and value, demonstrating both the promise and the limitations of AI-assisted analysis. As these capabilities become widely accessible, the competitive advantage long held by ESG ratings agencies, standard setters, and sustainable fund managers may erode, shifting attention from proprietary scores toward transparent assumptions and financial consequences. Human judgment remains essential to validate AI-generated outputs, but the broader trend is clear: sustainability analysis is becoming more democratized, financially grounded, and adaptable, with significant implications for how investors, regulators, and other institutions assess corporate performance and value creation.
Ramayana OTT release and platform details: When and where to watch Ranbir Kapoor, Sai Pallavi, Yash-starrer online after theatrical run
Ramayana Part 1, starring Ranbir Kapoor, Sai Pallavi, Yash and helmed by Nitesh Tiwari, graced theatres on November 5. The positive reception has translated into a strong box-office turnout. Read on to know when and where to watch the movie on OTT.
Anthropic is rapidly accelerating AI development amid slowdown calls, outside research group says
Anthropic invited researchers from the Berkeley, California-based nonprofit, Model Evaluation and Threat Research, to review its internal data and interview staff as it prepares for its Wall Street debut with debate swirling over the potential for AI models to elude human control with catastrophic consequences.
Anthropic rolls out personal finance feature for Claude
Anthropic said access is read-only; it cannot move, manage or invest money, and the tool is not designed to give investment advice.
Why Goldman Sachs, JPMorgan, Uber are restricting AI access for employees
Goldman Sachs recently restricted most of its employees from using Anthropic’s Claude Code and Microsoft’s GitHub coding tools,Bloomberg reported, citing an October internal guidance. The American investment banking company had earlier allowed employees across departments to experiment with these tools to automate routine tasks, analyse trading activity, and create content.
Box expands Nvidia partnership, unveils AI workflow builder
Box Context Retrieval, a new search engine built on Nvidia's Nemotron models, will be generally available to Enterprise Advanced customers early next year, the company said.
Story TV parent Eloelo raises $80 million from Hornbill, NBCUniversal
The funding follows a surge in Story TV’s business, which has helped lift annualised collections more than tenfold to around $250 million over the past year, according to people familiar with the company. Eloelo said Story TV offers over 5,000 dramas in six languages, while its apps have more than 40 million monthly active users.
EloElo eyes global expansion post $80 million fundraise, aims to build ‘Netflix of micro-drama’
EloElo Group, the parent company of Story TV, successfully raised $80 million in a Series C funding round. The funding round was led by Hornbill Capital and NBCUniversal, significantly increasing the company's valuation. EloElo aims to enhance its micro-drama platform and expand into international markets. The company reported substantial user growth and high production efficiency using AI technology.
Otto launches voice AI CRM, letting field sales reps update seals with a phone call
New platform replaces post-visit data entry with a two-minute conversation, automatically handling CRM updates, follow-ups, and manager reporting.
Sarvam AI releases Prism, a fast decision model for enterprises: Here’s how it works
Sarvam AI has unveiled Prism, a sophisticated decision-making model aimed at enhancing operational efficiency and precision for businesses. With its ability to render quick, structured decisions from a set of defined choices, Prism recorded an average performance score of 71.8 and processed responses in just 44 milliseconds during evaluations. Organizations can effortlessly tailor Prism using their own datasets, making it adaptable and straightforward.
EloElo Group raises $80 Million in Series C funding led by Hornbill Capital, NBCUniversal
EloElo Group has successfully raised $80 million in a Series C funding round to expand its AI-driven entertainment ecosystem. The company's focus will be on producing new original content and launching international micro-dramas. With over 40 million active users, EloElo plans to enhance its AI production capabilities through Dolphin AI. The funding will also support the company's aggressive growth strategy across diverse language offerings.
Google's use of press by AI chatbot may infringe copyright rules, EU court adviser says
A recent advisory from a leading legal authority in Europe highlights that press publications can sometimes violate copyright laws. The Advocate General emphasized that while copyright covers unique expressions, using such material for the development of large language models may fall under the text and data mining exception. This advisory is part of a legal challenge brought by Like Company against Google.
First Apple Intelligence features land in China, with Alibaba’s Qwen on board
The tech giant has partnered with Alibaba to bring its Qwen model into some of the experiences. Chinese users will be able to use Qwen through Siri, Writing Tools, and Visual Intelligence, enabling text and image understanding. Users can access it by signing in with a Qwen account or through Apple, the company said in a blog post.
Perplexity’s AI got some answers wrong, but it helped Aravind Srinivas find his first users
Perplexity’s early growth came from an unexpected way, people searching for their own social media profiles and sharing the AI’s sometimes amusing answers online. Aravind Srinivas explains how the experiment attracted attention and helped shape the startup’s shift from Twitter search to a broader AI-powered answer engine.
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