KITKAT
Global FMCG giants find an Indian answer to their Western slowdown
Global consumer giants including PepsiCo, Nestle, Unilever, Pernod Ricard and Coca-Cola are increasingly looking to India for growth as demand slows in the US and Europe. Companies are betting on premiumisation, wider distribution and fast-growing channels such as ecommerce and quick commerce, with several reporting stronger momentum in India than in developed markets.
India's a call-out market, but there's room to grow: Nestle
Nestle SA reports that 37% of urban households in India purchase Maggi noodles monthly. The instant noodles segment is outpacing overall food sector growth in the country. Nestle is investing in its Maggi and KitKat brands as they capture consumer preferences for convenience and diversity. Despite a revenue increase, food inflation remains a significant concern for the company. Regulatory scrutiny on Nestle India's labeling practices has also emerged recently.
Nestlé India says rising inflation, particularly food inflation, is a reality
Nestlé India has reported a strong 20.5% increase in sales for the September quarter. Profit after tax rose significantly due to robust volume growth across its product categories. Despite challenges from rising food inflation and volatile commodity prices, the company aims to enhance operational efficiencies. Investment in advertising and marketing increased as brand growth remains a priority for the organization.
Food and beverage cos rush to revise recipes ahead of warning labels
Food and beverage makers are proactively reducing sugar, salt, and fats in their products. This reformulation effort is happening well before the government's final labelling verdict. Companies are accelerating these changes, fearing negative sales impacts from proposed warning labels. Multinational corporations are also reducing ingredients ahead of global headquarters' mandates. This strategic shift aims to comply with upcoming regulations and consumer expectations.
From Maggi to Thums Up, India's food debate turns to what global brands sell here
India's proposal for food health warning labels ignites a national discussion. Companies sell less nutritious versions of brands in India compared to other markets. The food safety regulator plans tougher red warning labels on unhealthy products. This move comes after public anger and industry opposition to front-of-pack warnings. India's packaged food market continues its rapid growth trajectory.
Nestle CEO says Middle East conflict driving inflation, higher supplier costs
Nestle is increasing prices and reducing product offerings to manage rising costs. Higher energy and raw material expenses are impacting suppliers globally. The company is also streamlining its brand portfolio through divestments and potential acquisitions. Nestle advocates for food manufacturers' involvement in India's front-of-pack labeling discussions. Efforts continue to reduce sugar, salt, and fat content in many products.
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40,000 pounds of Pabst Blue Ribbon beer stolen in California as police investigate $70,000 cargo theft
A truck carrying forty thousand pounds of Pabst Blue Ribbon beer vanished from California. Authorities are investigating this unusual cargo theft as part of a larger operation. The beer company made a unique public appeal to the alleged thief. Police suspect two separate cargo thefts at the distribution center are connected. Information from the public is now being sought to locate the missing shipment.

Nestlé backs India’s front-of-pack labelling push, seeks science-based approach
Nestlé's global CEO welcomed India's mandatory front-of-pack labelling proposal. He suggested manufacturers contribute to making the program more scientific. The company will share experiences from other countries with the government. Nestlé India has invested significantly in capacity expansion recently. The company's leaders also met with Prime Minister Narendra Modi.

India becomes largest market for KitKat globally for Nestle
India is now the world's biggest market for KitKat. This iconic chocolate wafer bar has seen accelerated growth. Nestle India attributes this success to strong consumer reach, new product launches, and increased marketing. KitKat's performance is a significant boost for Nestle's confectionery business. The brand's journey from tenth to first place globally highlights India's growing importance.

KitKat’s stolen chocolate tracker sparks brand frenzy—and no, it’s not an April Fool’s joke
KitKat initiated a unique campaign featuring a 'stolen chocolate tracker' following the disappearance of 12 tonnes of chocolate. This theft became an interactive event for consumers. The incident quickly drew humorous responses from various brands, including Microsoft, McAfee, Domino's Pizza UK, and DoorDash. Kerala Tourism also joined the conversation, subtly promoting tourism.

KitKat memes erupt after chocolate heist; Microsoft, Kerala Tourism, KFC, Dominos join in
A 12-tonne shipment of KitKat bars was stolen in Europe, sparking viral memes from brands like Microsoft, McAfee, KFC and Domino’s. Nestlé confirmed the theft during transit, while assuring no supply impact and launching a tracking system to trace the missing chocolates.

KitKat chocolate bars weighing as heavy as three elephants stolen, Nestlé appreciates thieves' 'exceptional taste'
KitKat chocolate bars stolen: Nestlé has confirmed a major logistics security breach after a truck carrying over 12 tonnes of KitKat products was stolen while in transit from Central Italy to Poland. The stolen consignment, consisting of 413,793 units, included the recently launched Formula 1 model chocolate.

Sweet heist? Nestle says 12 tonnes of KitKat stolen
A huge shipment of Nestle's crunchy KitKat chocolate bars was stolen in Europe, the brand said, warning that the heist risked causing shortages in stores right before Easter. The brand warned that "the theft may lead to a shortage of KitKats appearing on shelf", acknowledging that "consumers, unfortunately, may struggle to find their favourite chocolates ahead of Easter".

India largest market for Nestle's Maggi worldwide, 2nd biggest for KitKat
India is the largest market for Nestle globally for Maggi noodles and KitKat wafer, with high double-digit growth. Nestle India's annual report for 2023-24 highlighted the success of Maggi and KitKat in the Indian market.

Nestle apologies for KitKat packs; says packs withdrawn last year
“We had withdrawn these packs from the market last year. We understand the sensitivity of the matter and regret if we have inadvertently hurt anyone’s sentiment,” a Nestle India spokesperson said. Certain packs of KitKat depicted images of Lord Jagannath, Balabhadra and Mata Subhadra on wrappers.

Nestle apologises for wrong depiction of Keibul Lamjao National Park on KitKat packaging
"While we stay at home, the KitKat travel break packs were aimed at bringing a smile in these tough times by celebrating beautiful locations. We got it wrong with the location of one of the packs celebrating wild life and we sincerely apologise for this unintentional error," a spokesperson of Nestle India said.

Milk, white, dark and now ruby! In a first, Nestle debuts red-coloured chocolate in Asia
The product will be available from 19th, just in time for Valentine's Day.

Maggi wins back market share on sustained recovery
"India grew strongly as the Maggi noodles business continued to gain back market share and comparatives turned favourable," Nestle said in a statement

One for girl child: Nestle India gives its brands a new look
In an attempt to spread awareness on this critical issue of girl child education in India, Nestle will change packaging of 100 million packs available on shelves by the end of September.

Let’s choc-a-block us with grey cells
When researchers announced that chocolate makes people smarter, the world happily rushed out to get smarter in the sweetest possible way.

Global Consumer Products launches chocolate brand
Luvit chocolates will compete with brands such as Cadbury from Mondelez International and Nestle’s KitKat.

Almost one billion Android users are vulnerable to a security bug
The said vulnerability affects phones that are running versions of Android below 4.4 KitKat — about 939 million handsets.

Android Lollipop Vs Android Kitkat: What’s the difference?
Android Lollipop has some new security features as well, like the ability to set geographical ‘safe zones’ where your device won’t require a PIN to unlock.

Intex unveils lowest priced KitKat smartphone Aqua T2 at Rs 2,699
Available in two premium colors - black & grey - the phone can be purchased exclusively from Flipkart.com, the handset vendor said.

Karbonn launches two entry-level smartphones
Karbonn, third largest smartphone player in the country, is targeting those customers who want the smartphone experience at an affordable cost.

Karbonn unveils KitKat-powered Titanium S99 for Rs 5,990
The dual SIM Titanium S99 smartphone features a 512 MB RAM and 1.3 GHz quad core processor on a 10.1 cm (about four inches) touchscreen.

Celkon launches cheapest Kitkat-powered phone on Snapdeal
The device supports Wi-Fi, Bluetooth, Micro-USB, and AGPS connectivity options along with 3G connectivity.

Lava launches phone with KitKat operating system for Rs 7,999
Lava Iris X1 is one of the few devices in India and the first one from Lava that is built on the latest Android 4.4.2 KitKat out-of-the-box platform.

Lava to launch Android KitKat based smartphone for under Rs 8,000
Though no specific date of launch was disclosed, the statement said Lava "plans to launch the phone in the next few days" with a pan-India 360-degree marketing campaign.
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