IPL GROWTH POTENTIAL
Ness Wadia backs Juhi Chawla's proposal to start IPL in January, says cricket calendar must allow change
Ness Wadia agrees with Juhi Chawla's suggestion of starting the IPL in January, stressing that it is reliant on the cricketing schedule worldwide. He believes that an earlier start could ease challenges posed by heat and rain in typical months. While he appreciates the idea, he cautioned against adding more teams at this point. Wadia emphasized the IPL's potential for growth, noting its relative youth among international leagues.
'Investors must have a long-term view to unlock India's sports market potential': JioStar VC Uday Shankar
Uday Shankar highlights that India's sports industry presents substantial long-term investment opportunities, particularly in cricket and others. He urges potential investors to adopt a longer timeframe beyond five years for returns. Shankar also notes that while cricket remains dominant, other sports are gaining significant audiences as well. The challenges include rising media-rights costs and competition with technology platforms. Furthermore, simplifying cricket formats could enhance viewer enjoyment and excitement over time.
Jio IPO SWOT analysis: What the DRHP says about its growth story, moats and risks
Jio Platforms is gearing up for a landmark public offering to secure Rs 37,700 crore in funds, with subscriptions expected to commence on October 21. With an impressive customer base exceeding 524 million, Jio dominates India's wireless data landscape. The company is well-positioned to capitalize on opportunities like the shift from 2G to 4G and expanding enterprise connectivity.
Streaming overtakes TV in India’s content investment for first time: MPA
India's video content investment is shifting towards online streaming as it accounts for 46% in 2025. Television's share declines to 42%, marking a significant change in the video industry. Local films are also seeing growth, with strong box office performances reported in India, Vietnam, and Indonesia. Consolidation is taking place in the market, particularly in India and Korea, impacting production economics.
Brookfield looks to buy PGP Glass for up to $1.5 bn from Blackstone
Brookfield is negotiating to acquire PGP Glass from Blackstone for $1.3 billion. This deal marks a significant transaction between two major alternative asset managers in India. Blackstone aims to exit its six-year investment in the glass packaging company. A binding agreement is anticipated within the next two to three weeks. PGP Glass specializes in packaging for cosmetics, spirits, and pharmaceuticals.
ET World Leaders Forum: Broader media economics key to cricket's success, says JioStar's Uday Shankar
JioStar Vice Chairman Uday Shankar said cricket’s long-term success depends on broader media economics, beyond stadium attendance, as traditional media faces pressure from changing advertising models. Speaking at the ET World Leaders Forum, he also discussed the IPL’s relevance, women’s cricket, digital accessibility, AI-led content innovation and the evolving media business model.
- Go To Page 1

RCB top scorer with $312 mn brand value as IPL grows bigger
Indian Premier League valuations have increased significantly year-on-year. Royal Challengers Bengaluru became the first franchise to surpass $300 million brand value. The league's overall business value has seen double-digit growth for two consecutive years. Landmark franchise acquisitions reflect growing investor confidence in the league's potential. IPL's per-match valuation ranks second globally, behind the NFL.

IPL: RCB played in all matches that had over 400 million viewers
Royal Challengers Bengaluru's brand profile has strengthened after winning its maiden IPL title in 2025 and defending it in 2026. A recent Google study found that RCB was the most searched IPL team in India this season, ahead of Chennai Super Kings and Mumbai Indians, highlighting strong fan engagement online.

Aditya Birla Group bets big on IPL boom, says media rights frenzy is far from over
Aditya Birla Group sees strong future growth for Indian sports. The group believes IPL media rights will keep increasing in value. This is despite current worries about fewer bidders. India's economy and sports viewership are rising. Premium sports assets are also scarce. This supports future valuations. The group recently bought Royal Challengers Bengaluru. They are optimistic about the long-term trend.

20-30 percent increase in IPL media rights won't be surprising: Punjab Kings co-owner Mohit Burman
As IPL franchise valuations skyrocket, they are aligning with the elite global sports leagues, signaling a promising shift in the landscape. Forecasts indicate a substantial 20-30% increase in media rights valuation for the next term.

IPL teams appeal for tax rematch: 'Treat event as sport, not entertainment'
Indian Premier League teams are asking the government to reclassify match tickets. They want IPL games treated as sports, not entertainment. This could cut the goods and services tax on tickets significantly. The current 40% tax is seen as too high for sporting events. Teams believe this change will benefit the sports ecosystem and its growth.

The IPL behemoth: The money, metrics & might behind cricket’s biggest revolution
The Indian Premier League has evolved into a massive sporting empire. This league generates billions in revenue and has reshaped global cricket. Its immense growth potential and entertainment value continue to redefine the sport. The IPL offers fans a spectacle and stakeholders a thriving ecosystem. It is a significant economic engine.

IPL trails The Hundred, SA20 in WCA rankings on player welfare
The Indian Premier League ranks third globally in player welfare. While excelling in payments, it needs improvement in player rights and dispute resolution. The World Cricketers' Association highlights the need for fair protections in growing domestic leagues. The IPL's 19th edition begins soon, with defending champions Royal Challengers Bengaluru facing Sunrisers Hyderabad.

IPL 2025 sees major sponsorship deals; Punjab Kings partners with Kshema Insurance, MI with Lauritz Knudsen
As IPL 2025 approaches, Punjab Kings and Mumbai Indians secure substantial sponsorships. Punjab Kings partner with Kshema General Insurance, while Mumbai Indians sign a lucrative deal with Lauritz Knudsen. These high-value agreements highlight IPL's growing appeal and the increasing brand value of the league.

At $12 bn brand value, IPL is star among sports leagues
The IPL's brand value has reached $12 billion. Four franchises, CSK, MI, RCB, and KKR, have brand values over $100 million. The league generates many jobs and influences global cricket leagues. The combined brand value of top teams is still lower than major football leagues. The IPL remains a powerful force in the sports industry.

Telcos likely to see modest revenue growth in June Qtr
Analysts expect a modest 2.5-3% sequential increase in revenue growth for the telecom sector in the June quarter. Despite higher data usage during the IPL cricket tournament and increased demand for international roaming packs during the summer holiday season, revenue growth is expected to be limited. This is due to many mobile users still paying lower 4G rates even after opting for 5G packs, and most subscribers having large amounts of unused data, reducing the need for costlier mobile broadband plans.

IPL portfolio: Momentum stocks may not deliver sustainable returns, says Robin Arya
Robin Arya recommends investors stick with consistent stocks for steady growth over time, similar to reliable IPL teams. He suggests a diversified portfolio with equities, bonds, and alternative investments for stability and growth potential in uncertain market conditions. High-risk, high-return opportunities may seem enticing in the short term, the power of compounding and steady growth over time typically outperforms volatile ventures.

IPL Portfolio: Picking stocks like selecting a cricket team, says Arvind Kothari
Arvind Kothari draws parallels between crafting investment portfolios and selecting cricket teams, advocating a mix of specialists, all-rounders, and x-factor options to navigate market dynamics and outperform the competition. "Our investment portfolio primarily focuses on high-growth sectors that have significant potential for future growth and are expected to perform well, such as Make in India, Recycling Trends, Energy Transition, Consumption, and Defense, among others."

Disney Star achieves cumulative reach of 47.5 crore for 34 IPL matches
IPL has also recorded a growth of 5% in TV reach for live broadcasts compared to the previous highest recorded in 2019. The television rating (TVR) has also grown by 19%. The Mumbai Indians vs. Chennai Super Kings game at Wankhede attracted 6.3 crore concurrent viewers on TV during MS Dhoni’s magnificent blitz (20 runs of 4 balls)

Record 35 cr tuned in to watch first 10 IPL matches on TV
As per Broadcast Audience Research Council data for 2+ age groups across urban and rural markets, the overall watch time for the tournament has jumped 29% to 8,028 crore minutes, compared to the previous year. In the previous edition, 30.7 crore viewers tuned in to watch the first 10 matches of the IPL, which translated to a watch time of 6,230 crore minutes.

Expect bigger delta for Zomato versus QSR stocks in IPL, T20 season: Karan Taurani
Karan Taurani explains the impact of T20 World Cup and IPL on QSR companies, emphasizing Zomato's performance compared to other QSR companies, highlighting market fragmentation and delivery contribution challenges. On a QoQ basis, we will see a delta for Zomato. As far as QSR companies are concerned, there is not much of a big respite.

BCCI planning IPL-type T10 cricket league next year
The Board of Control for Cricket in India (BCCI) is considering the introduction of a tier-2 cricket league, possibly in the T10 format. The league could be launched as early as September-October next year. The BCCI is discussing whether to proceed with the T10 format or approve it as a T20 league. They are also considering setting an age-cap for the tier-2 league to protect the interest of the Indian Premier League (IPL).

Connected TV ecosystem gets big boost from free IPL streaming
"We are seeing an uptick in the reach of connected TVs this year. At the end of five weeks, CTVs will have over twice the reach of HDTVs. We also made IPL streaming free for all network subscribers this year. The removal of a paywall extended our reach," Viacom18 Sports CEO Anil Jayaraj told ET.

IPL viewership is not a zero-sum game in India as there is ample room of growth for all stakeholders, says Star Sports’ Sanjog Gupta
Sanjog Gupta, Head of sports – Disney Star sheds light on IPL viewership numbers, growth markets, consumer behaviour, key company strategies and if the media behemoth will again bid for both digital and TV rights in future. He said there is room for both television and digital platforms to grow, even as TVs command the leadership role based on high penetration, engagement and its immersive nature.

BCCI floats tenders for Women's IPL, plans first edition in March
The BCCI is looking to hold the first edition of WIPL in March this year. The cricket board said that the tender, which will be made available on receipt of payment of a non-refundable fee of Rs 5 lakh, will be available for purchase till January 21, 2023.

IPL media rights may soar up to 4x; these names to benefit the most
IPL rights renewal should yield the biggest delta for SunTV – the owner of Sunrisers Hyderabad (SRH) – as SRH’s valuation may spike the most, even as the contribution to the future market cap may look skewed, the report said.

Three top US athletes invest in Rajasthan Royals
Though the details of the investment haven’t been disclosed, the deal is yet another reminder of the potential of T20 cricket, and the attraction of the IPL, the most popular T20 league in the world, among investors.

Ads may now get more bang for buck in news channels
Data suggests that news currently gives equal or better reach for ads than IPL, at much lower costs.
IPL ideal business model for sports fraternity: Aus researcher
The Indian Premier League (IPL), which stunned critics with its instant success, has emerged as an ideal business model for the sporting fraternity across the world, according to an Australian researcher.
Load More