GOOGLE ANALYTICS
Tech firms take fresh hit as earnings misses fan AI fears
Tech firms were again on the back foot Friday after another round of disappointing earnings from Wall Street titans fanned already deep concerns about the AI investment boom. "The concern isn't that AI demand has already slowed.
Google Cloud showcases AI tools to help Indian SMBs boost productivity, automate operations
The demonstration took place at Cloud Day India 2026 in New Delhi, which was attended by more than 600 business and technology leaders. The event was held under the theme 'Any size. Every scale. AI that works for you'.
Pepper crosses $11 million ARR as SEO and GEO pivot pays off, eyes $30 million in 12 months
The eight-year-old content platform says it is already profitable and expects roughly ₹20 crore EBITDA this financial year, with the US driving most of its growth
Swiggy narrows loss in Q2; eMudhra cofounder on what went wrong
Happy Friday! Swiggy reported a rise in revenue in Q2 FY27 while cutting its losses. This and more in today’s ETtech Morning Dispatch.
We have to change the conversation from media costs to business value: Publicis Media's Lalatendu Das
India's advertising sector is experiencing a transformative phase driven by innovations in artificial intelligence and the rise of the creator economy. Marketers are prioritizing agencies that provide tangible business outcomes over mere media optimization. As a result, there is a transition in advertising budgets from traditional celebrity endorsements to content created by influencers.
Jio IPO beyond telecom: Why the Ambanis are pitching AI, cloud and 7,220 patents as Jio’s tech future
Jio Platforms ₹30,213 crore IPO marks a significant shift toward technology-driven digital services. With a focus on leveraging its connectivity through AI and cloud technologies, the company is also highlighting its extensive patent holdings. While Reliance Jio Infocomm continues to generate substantial revenue, the company aspires to broaden its reach into enterprise solutions and diverse digital products.

Five hours a week of posting earned more than her 9-to-5: Meet Sundas Khalid of Seattle, she posted career wins on Instagram while at Amazon. In 2024 the side hustle earned $302,000
Sundas Khalid spent years building her career in Big Tech, moving from a $77,000 starting salary at Amazon to earning $292,000 a year at Google. Then her side business began bringing in even more money than her full-time job. In 2024, Khalid generated $302,000 in revenue through content creation, according to Business Insider. She spent around four to five hours a week on the business while continuing to work a 40-hour week at Google.

India’s family offices bet on homegrown AI firms to gain ground
India’s tech landscape is witnessing an influx of investments from family offices and wealthy individuals. Key players like Premji Invest and Claypond Capital are funding promising AI startups. With at least six companies achieving unicorn status, the environment for AI is becoming increasingly supportive. This shift highlights the need for sustained investment in India’s AI ecosystem. The growth potential is significant, despite challenges in funding and competition.

HDFC Bank offers up to Rs 70,000 savings on credit card purchases during festive season: Offers on Croma, Reliance Digital, Vijay Sales and more
In its annual Festive Treats 2026 campaign, HDFC Bank is rolling out exciting financial product offers that allow customers to save up to Rs 70,000 on their festive shopping. The promotion includes special advantages on Xpress Personal Loans, credit cards, and EASYEMI payments.

Anthropic's Dario Amodei: AI's most visible CEO and enigma
The surge in artificial intelligence and the heated debate around its risks have made Anthropic CEO Dario Amodei the most visible tech leader -- though the 43-year-old remains an enigma. "I think he is one of the great legends in tech and business," says Alex Karp, CEO of data-analytics specialist Palantir.

These mid-caps have ‘strong buy’ & ‘buy’ recos and an upside potential of over 25%, according to analysts
What is needed in the markets these days is realism. Not fear or gloom, but a clear-eyed acceptance of where things actually stand. Realism means not hoping for things facts do not support. It means accepting that the next few months may be difficult: That earnings may disappoint, that prices may fall further. It also means planning for such a scenario instead of just hoping that it will go away.

Patchwork algorithms get the job done: What is helping curb skyrocketing costs of enterprise AI?
As businesses navigate the AI frontier, many are embracing a blend of advanced models to address distinct needs effectively. Industry giants such as Snowflake and Nvidia are pioneering model-routing solutions, while innovative startups in India are joining the ranks. Research shows that leveraging multiple models can enhance efficiency and cut costs, though factors like language quality and security challenges impede progress.

Pine Labs teams up with Google Cloud to bring AI agents to merchants
Pine Labs has announced a partnership with Google Cloud to support Indian merchants in future AI-driven commerce. The collaboration aims to assist small and medium businesses by using Google Cloud's Gemini AI technology. Pine Labs is developing tools that automate marketing and streamline payment systems for these merchants.

Meta's Charm gadget carries CEO Mark Zuckerberg's big AI ambitions
The device, called Muse Charm, highlights a broader shift at the social media giant that has long sought to escape Apple and Google's operating systems with a platform of its own. Users can tap the gadget to access Muse directly, bypassing AI apps on smartphones.

Meta's Muse overtakes Claude, Grok in post-launch download race: Report
In the 13-day post-launch window, Muse has roughly 2.5 million downloads, way ahead of 400,000 for Anthropic's Claude and 200,000 for xAI's Grok. However, Meta's agent trails ChatGPT, which logged 3.1 million downloads in that time, according to the report. But Muse briefly held the number spot on Apple’s US free app chart, ahead of ChatGPT.

Meta One brings Instagram, WhatsApp, Facebook and Meta AI subscriptions under one umbrella
Meta is introducing Meta One, a new subscription service for its popular applications. This service bundles over fifty features across Instagram, Facebook, and WhatsApp. Individual plans offer customisation and enhanced AI capabilities for users. Creator and business tiers provide tools for audience growth and management.

Voice AI startup Arrowhead eyes fresh funding to accelerate international expansion
Arrowhead is betting on BFSI-led international expansion as it scales voice agents across lending, insurance, collections and customer service.

For SMEs, the GEO question is simple: Will it bring you business?
Generative Engine Optimization (GEO) is redefining the landscape, prioritizing influence over presence. Learn how to assess authentic customer engagement and AI-driven demand, and understand the unique benefits that small and medium-sized enterprises (SMEs) hold in this rapidly shifting market.

Google develops tools to power up its advertising model
Every day Google Analytics processes half a trillion digital moments. As an AI first company, we are helping advertisers make sense of this to create ad platforms, said Google.
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