DIGITAL WELLNESS PLATFORM
The next problem to solve: When money arrives, what can merchants do in the meantime?
At GFF 2026, PRISM founder Ritesh Agarwal and Adyen’s Chief Commercial Officer Roelant Prins discussed why, for merchants such as small hotel owners, how quickly money arrives now matters as much as whether a payment is accepted, and why AI is changing back offices faster than it is changing how people buy.
India’s product landscape is changing: Which products are setting the benchmark across technology, finance, and consumer markets?
The ET Product of the Year Awards 2026 showcase India's rapidly growing product ecosystem by honoring groundbreaking innovations across diverse sectors such as enterprise technology, financial services, and consumer markets. These awards place emphasis on products that have made a significant market impact, gained customer adoption, and demonstrated exceptional innovation, motivating companies to present their tangible successes and contributions to the industry.
UPI volume, value post strong growth during Diwali as festive spending lights up digital payments
This year, November 6, which coincided with Dhanteras, recorded UPI transactions worth Rs 1.37 lakh crore, the second-highest daily transaction value on record. Dhanteras is traditionally considered as an auspicious day to make high-value purchases. Transaction volumes hit a record the following day, November 7, at 975.8 million.
Ode to a compassionate algorithm: Philanthropists are backing AI for public good
From Flipkart’s Binny Bansal to Chrys Capital’s Ashish Dhawan and Karishma Sanghvi of Sun Pharma, a growing number of entrepreneurs are writing cheques for AI that can diagnose diseases, empower teachers, modernise courts and strengthen public services, betting that the technology can create social returns as significant as commercial ones.
Indian organisations on edge as sites fail to Captcha AI intruders
Personal AI agents such as Instinct, Muse, Grokbot and OpenClaw have taken over the consumer internet in the US. But last month, major US banks, including JPMorgan Chase, Bank of America, Wells Fargo and Morgan Stanley, reportedly flagged AI agents such as Meta’s Muse accessing customer accounts using login credentials voluntarily shared by users laying bare the risks of handing AI agents the keys to consumers’ digital lives.
Government clears Rs 7,503 crore investments under ECMS in sixth tranche
The latest group of 12 applicants includes manufacturers of up- stream materials such as anode and cathode materials. Together, these companies plan to produce goods worth 182,243 crore at faci- lities across 10 states and employ more than 9,500 workers.
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Art, culture and a personal touch shape new-age corporate gifting
This Diwali, corporate gifting is experiencing notable growth as companies prioritize personalized and curated hampers. Many businesses are increasing their budgets for gifts, ranging from INR 1,500 to INR 20,000. A trend towards incorporating cultural elements and sustainable options is emerging in corporate hampers this year. Organizations are also offering employees choices from curated catalogs, enhancing the overall gifting experience.
US polls hit tech stocks; Qcomm’s Dhanteras gold rush
US technology stocks took a major beating days after the Democratic Party took control of both chambers of the Congress. This and more in today’s ETtech Top 5.
EU charges TikTok over harmful algorithmic 'rabbit hole' effects
EU tech regulators charged social media platform TikTok on Friday with breaching the bloc's online content rules due to the so-called "rabbit hole" effect of its recommender system, which attracts users' attention to a constant stream of
Gold coin discount on Dhanteras 2026: Check Instamart and Blinkit discount offers on pure gold coins
Dhanteras 2026 Gold coin discount offers: Festivals like Dhanteras and Diwali often lead to a surge in gold purchases, especially gold coins. Renowned jewelers such as Tanishq, Malabar, GRT, and Joyalukkas have different pricing for 24 karat gold. Consumers can also explore online services like Instamart and Blinkit that offer gold coin options with included discounts.
Zee expands sports portfolio, secures exclusive PGTI multi-platform rights
Zee Entertainment Enterprises has acquired exclusive rights to broadcast the Professional Golf Tour of India. This partnership will feature 20 tournaments and provide up to 120 hours of live coverage. Bavesh Janavlekar stated that this collaboration aims to enhance the visibility of Indian golf. The initiative seeks to reach a broader audience, including both golf enthusiasts and new fans.
IPO-bound BRND.ME’s Villain enters new category to tap a multi-billion fragrance market
BRND.ME is diversifying its Villain fragrance brand into the unisex market. The release of two new Eau de Parfums, named Muse and V-Code, marks a significant milestone in meeting the preferences of the younger Gen Z audience that favors inclusive scents. Supported by strong distribution and a powerful online presence, this expansion signifies BRND.ME's ambitious plans for an IPO and further global reach.
TReDS sees a festive boost; Nykaa’s growth strategy
Happy Friday! Festive inventory demand has lifted invoice financing on TReDS platforms. This and more in today’s ETtech Morning Dispatch.
Stop AI from Eroding Your Brand
Artificial intelligence is changing how companies operate and how customers experience their brands. New research suggests that companies with lower levels of “brand debt”—the trust, relevance, and consistency lost when products, experiences, and decisions drift away from customer expectations—are significantly more likely to outperform their peers. Drawing on a benchmark of 60 companies and lessons from Bose’s digital transformation, the lessons here are that managing brand debt should become an enterprise-wide priority rather than a marketing exercise. As AI increasingly shapes customer interactions, companies that manage brand debt deliberately will be better positioned to strengthen trust, sustain growth, and preserve competitive advantage
Google, Meta, TikTok sue to block California youth social media law
The law, known as Assembly Bill 1709, prohibits such platforms from offering underage children "psychologically exploitative features" that could lead to compulsive use, such as providing personal recommendations and sending videos through autoplay features. It also requires the deletion of children's accounts with those features.
Aayush Wellness reports 10.6% rise in first-half income
Aayush Wellness experienced an increase in consolidated income and profit for the first half of fiscal 2027. The company reported an impressive rise in both consolidated income and profit after tax. Standalone income also showed significant growth compared to the preceding quarter. Aayush Wellness is launching new products to expand its presence in preventive healthcare and nutraceutical markets.
Nykaa Q2 Results: PAT soars 207% YoY to Rs 101 crore, revenue up 28%; co to acquire 82% stake in Simply Nam
Nykaa reported a 207% year-on-year profit surge to Rs 101 crore in Q2FY27, with revenue rising 28% to Rs 3,006 crore. Beauty and fashion businesses accelerated growth, while quick commerce, owned brands and strategic acquisitions strengthened expansion.
S&P affirms Reliance Industries' 'A-' credit rating, cites Jio listing, stronger earnings
S&P Global Ratings has affirmed Reliance Industries’ (RIL) ‘A-’ long-term issuer credit rating with a stable outlook, citing resilient earnings, strong cash generation and improved funding flexibility following the listing of Jio Platforms.
IKF Finance sets Rs 25,000 crore AUM target for 2030
The company has broadened its financial services beyond vehicle loans, which opens up new avenues for growth. With a seasoned leadership team at the helm, IKF prioritizes good governance and credit discipline.
How digital distribution shifts the balance of power towards the customer
The insurance sector grapples with pressing issues like mis-selling and customer complaints, which hinder the efficacy of policies. However, digital platforms offer improved transparency, enabling consumers to make well-informed choices about their coverage options. By comparing policies, customers not only save on premiums but also gain better insights into their coverage. Additionally, digital channels simplify grievance resolution, fostering easier interactions with insurers.
Vantara hosts EARAZA conference, puts data and technology at the heart of wildlife conservation
The four-day EARAZA Annual Conference 2026 at Anant Ambani’s Vantara in Jamnagar brought together 98 institutions from 30 countries. Vantara announced one year of free access to its ANTZ Software Platform, including its Open Data Exchange, for all EARAZA members.
Manu Bhaker to contest elections for ISSF Athletes Committee for 2026-2030 term
Manu Bhaker, a celebrated Indian shooter, has been nominated for the ISSF Athletes Committee. Her vision includes enhancing athlete representation and welfare, while ensuring financial security for shooters. Manu aims to address key issues like competition formats and mental health support within the sport. The elections for the committee will occur during two ISSF World Championships in 2026.
Beyond tech: Kotak MF’s Shibani Kurian on India’s next innovation-led winners
Innovation-led investment opportunities in India are extending well beyond technology, with healthcare, auto components and industrials emerging as key areas of interest, according to Shibani Kurian, Head of Equity Research and Senior Fund Manager at Kotak Mahindra AMC. “Innovation can be seen across sectors and not necessarily limited to technology,” she said.
Wiscon Industries SME shares to list today: Check subscription status and key detail
Wiscon Industries will debut on the BSE SME platform on November 3, 2026, following its Rs 110-crore IPO, subscribed 88% overall. The Delhi-based consumer electronics supplier plans to use proceeds for subsidiary expansion, working capital and marketing. Its revenue surged to Rs 73.39 crore in FY26, reflecting rapid business growth.
JioHotstar launches StreamToCart Ads, enabling in-stream shopping through Instamart
Introducing a game-changer in digital advertising, JioHotstar has launched StreamToCart Ads, an interactive format that merges streaming with online shopping. Viewers can now browse and directly add products to their shopping carts without interrupting their viewing, consequently boosting user engagement. Advertisers are empowered to monitor user behaviors from impressions to purchases, optimizing their marketing strategies.
ET Product of the Year Awards 2026: Categories recognising products driving market impact
The Economic Times Product of the Year Awards 2026 celebrate cutting-edge innovations that make a substantial difference in the market and attract customer loyalty across diverse industries. Categories feature Enterprise SaaS, FinTech, Cybersecurity, as well as consumer goods such as banking solutions and smartphones. Judging criteria prioritize market presence, adoption rates, creativity, and execution excellence, with an emphasis on quantifiable achievements.
Elderly care industry eyes emerging companionship market
In India, elderly companionship services face hurdles in building a dependable market, primarily due to the stigma linked to purchasing social connections. Numerous programs have emerged to facilitate interactions among seniors through conversation and activities aimed at enhancing emotional health. Entrepreneurs grapple with the challenge of making companionship a sustainable expense, even as the senior population rises.
Jio Platforms share price up 28% from IPO price. Here’s what these 4 brokerages are saying
Jio Platforms shares extended their post-listing rally, rising over 28% in three sessions. Nomura, Motilal Oswal, Dolat Capital and Elara Capital remain positive, citing tariff hikes, 5G monetisation, broadband expansion and digital services growth.
For movie studios, star's value goes beyond screen: Production houses, new-age businesses sign licensing deals to cash in on their popularity
Production houses and media advisory firms are signing licensing agreements with film and television personalities to monetise their personal brands, digital images and distinctive attributes. With actors increasingly being viewed as intellectual property, companies are exploring opportunities such as digital avatars, content licensing and brand partnerships. The trend is also gaining traction as AI creates new possibilities, while raising the importance of consent and protection of personality rights.
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