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Sony offers PS5 owners a trade-in deal before GTA 6 launch - here’s how much your used console could be worth
PS5 owners in the US are being offered up to $400 in cash for trading in their consoles through a promotion advertised in the PlayStation app. Back Market handles the trade-ins, with payouts depending on the console's model, condition and accessories. The offer comes weeks before GTA 6 launches on November 19.
Digital gains fail to offset TV ad slump, sports costs squeeze broadcasters
India's broadcasters continue to expand their digital and subscription businesses, which is not sufficient to offset declining ad revenues. The traditional television sector has been affected by decreasing pay-TV connections and a shift to digital advertising. Companies like JioStar, Zee Entertainment, and Sun TV Network reported mixed financial results amid these challenges. Subscription growth remained strong, but increased programming costs have impacted profitability significantly.
'Vote red today!' Elon Musk deletes pro-Republican posts after spending $458 mn
Elon Musk has deleted his posts urging voters to back Republican candidates in the US midterm elections after Democrats made significant gains and secured control of both chambers of Congress. The deleted posts included an October 29 appeal to elect Republican senators and an Election Day message saying “Vote red today!”.
Delhi Police files FIR against Meta India over child sexual abuse material on its platforms
In response to directives from the National Human Rights Commission, Delhi Police has launched an FIR against Meta India, concerning the alarming presence of Child Sexual Exploitation and Abuse Material on its platforms. This follows previous summons from the National Commission for Protection of Child Rights. As a proactive measure, Meta India is now coordinating with the Indian Cyber Crime Coordination Centre to report child safety violations.
Reliance’s FY28 growth story rests on 5 triggers. New energy is just one
In the upcoming years, Reliance Industries is set to thrive, propelled by five strategic business initiatives. The focus remains on robust growth in the oil-to-chemicals sector, pivotal for ongoing profitability. Transitioning from investments to growth, Reliance Retail is primed for success, while Jio is expected to benefit from improved pricing strategies.
ENIL's Q2 Ebitda rises 9.5% on cost cuts, lower digital losses
Entertainment Network India Ltd has reported a 9.5% increase in Ebitda and a consolidated revenue of ₹117 crore. Radio contributed a significant 53% of the domestic revenue during the quarter. The digital revenue grew while the Ebitda loss for the digital sector narrowed compared to the previous year. Chief executive Yatish Mehrishi indicated efforts to reshape the company for improved profitability and new growth avenues.
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Reels & memes are TV ads & billboards
Advertising has evolved from traditional commercials into reels, memes and influencer content, blurring the boundaries between entertainment and persuasion. As views, shares and engagement become the currency of digital advertising, the distinction between selling a product and selling entertainment is increasingly disappearing, sometimes leaving even advertisers unclear about their message.

AI shopping agents could threaten Amazon and Walmart's ad business
Retail powerhouses Walmart and Amazon are also the world's two largest retail media businesses, dominating the estimated $74.4 billion in US retail media spending with a combined 88% share of that market, according to projections from data firm Emarketer. But digital assistants could soon disrupt that business.

Adam Hamilton makes history in Kansas Senate race, ends Democrats’ 94-year losing streak with stunning upset
Adam Hamilton, an unexpected force in politics, made a remarkable breakthrough by winning the Kansas US Senate race as a Democrat. His triumph over Republican Roger Marshall marks Kansas's first Democratic Senate victory in over nine decades. Hamilton's campaign, which focused on economic concerns like the rising cost of living, stood in stark contrast to Donald Trump's policies.

Marico sees copra prices ease 35% from peak, but crude-linked costs and vegetable oil inflation pose risks
Marico reported a significant expansion in gross margins due to a 35% decrease in copra prices. The company achieved a 27% year-on-year growth in consolidated EBITDA, indicating strong profitability. While Parachute volumes grew, revenue growth was limited primarily due to prior price reductions. Marico cautioned about ongoing inflation in crude-linked derivatives and vegetable oils impacting future margins.

US midterm elections 2026: Inside the $11.6 billion money war for Senate control as battleground races heat up
Campaign spending for the US Senate elections in 2026 is expected to surpass $11.6 billion. Both Democrats and Republicans are strategically investing in key battleground states to influence outcomes. The races in Texas and several Republican-held states are drawing significant financial resources from political action committees and wealthy donors. While increased spending can enhance visibility, it does not guarantee voter support or electoral success.

Marico Q2 Results: Net profit jumps 31% YoY to Rs 550 crore, revenue rises 12%
Marico reported a 31% YoY rise in Q2FY27 net profit to Rs 550 crore, while revenue grew 12% to Rs 3,897 crore. EBITDA increased 27%, margins expanded to 18.2%, and management expects double-digit growth during FY27.

As US midterms enter last lap, Indian "consultants" suddenly thrust into spotlight
Indian "consultants" are under scrutiny for allegedly engaging in election manipulation on a global scale. These activities reportedly range from creating false narratives on social media networks to shape voter perceptions. Reports say these firms have operated in multiple countries, including the US.

Zee 5 launches ZAP with Saptharushi to deliver privacy-first audience intelligence
Zee 5 has introduced the Zee 5 Audience Platform, called ZAP, to enhance advertising through targeted audience insights. The platform uses viewing behavior and consented signals from various sectors to optimize campaigns. It allows brands to create precise audience cohorts based on specific business objectives and viewing patterns.

JioHotstar launches StreamToCart Ads, enabling in-stream shopping through Instamart
Introducing a game-changer in digital advertising, JioHotstar has launched StreamToCart Ads, an interactive format that merges streaming with online shopping. Viewers can now browse and directly add products to their shopping carts without interrupting their viewing, consequently boosting user engagement. Advertisers are empowered to monitor user behaviors from impressions to purchases, optimizing their marketing strategies.

Shah Rukh Khan's Rs 10,000 crore business empire: How the actor makes money beyond films
Shah Rukh Khan Net Worth on Birthday: Shah Rukh Khan's, also known as King Khan, turns 61 on his birthday today Novermber 2. Shah Rukh Khan's wealth extends beyond Bollywood. From Red Chillies Entertainment and Kolkata Knight Riders to brand endorsements, international cricket and investments, here's how the actor has built his business empire.

ZEE profit sinks 40% YoY in Q2, but revenue rises on FIFA subscription growth
Zee Entertainment Enterprises faced a sharp drop in consolidated net profit for the quarter ending September 30, 2026, despite a 13% rise in operating revenue to ₹2,225 crore, spurred by FIFA World Cup-related subscriptions. Total costs surged by 18%, largely due to inflated programming and promotional expenses. In a bright spot, ZEE5's revenue surged over twofold, showcasing a successful digital approach.

Nasdaq 100 cracks 5%, wipes out $2 trillion in October as AI spending fears deepen
Investor concerns about the high expenditures on artificial intelligence have intensified amidst rising borrowing costs. Major technology companies like Meta, Alphabet, and Microsoft are increasing their capital outlays to strengthen AI infrastructure. The Nasdaq 100 index has already seen a significant decline of more than 5.8% in October. Analysts predict that global AI infrastructure spending could reach unprecedented levels by 2030.

Reliance Industries Q2 Results: Profit shoots up 41% YoY to Rs 25,548 crore, revenue surges 29%
Reliance Industries Q2 Results: Mukesh Ambani-led Reliance Industries Ltd (RIL) on Friday reported a 41% year-on-year (YoY) growth in consolidated net profit to Rs 25,548 crore for the September quarter of FY27, compared with Rs 18,165 crore in the corresponding period last year.

Zee Entertainment Q2 profit drops 40% to Rs 46 crore as EBITDA margin contracts to 3.2%
Zee Entertainment Enterprises reported a 40% decline in consolidated net profit for the quarter ended September 30, 2026. Operating revenue increased by 13%, largely due to growth in subscription revenue supported by the FIFA World Cup 2026. Total expenditure rose by 18% primarily driven by increased programming and promotional costs. ZEE5, the company's streaming platform, showed significant growth by doubling its revenue year-on-year.

JioStar Q2 profit drops 13.2% to Rs 1,147 crore as margins contract
JioStar's net profit declined 13.2% year-on-year to Rs 1,147 crore in Q2 FY27, despite a 10.1% rise in operating revenue to Rs 6,806 crore. Operating EBITDA fell 10.5%, with margins contracting 600 basis points. JioHotstar averaged 440 million monthly active users, supported by growth in viewership and subscriptions.

Godrej consumer profit rises 14%, weighs calibrated price hikes to offset inflation
Godrej Consumer Products is bracing for rising commodity inflation as it approaches the December quarter, driven by escalating costs. The firm expects to raise prices on soaps and liquid detergents to sustain its growth trajectory. Aasif Malbari, the chief, mentioned a significant single-digit inflationary effect on operations in India and Indonesia.

For movie studios, star's value goes beyond screen: Production houses, new-age businesses sign licensing deals to cash in on their popularity
Production houses and media advisory firms are signing licensing agreements with film and television personalities to monetise their personal brands, digital images and distinctive attributes. With actors increasingly being viewed as intellectual property, companies are exploring opportunities such as digital avatars, content licensing and brand partnerships. The trend is also gaining traction as AI creates new possibilities, while raising the importance of consent and protection of personality rights.

Google shares crash 13% after $9 billion cash burn sparks AI spending fears
Alphabet shares crashed 13% as third-quarter earnings missed expectations due to heavy AI spending and slowing search ad growth. Net profit fell 25% to $26.17 billion despite a 25% revenue jump to $127.58 billion. Negative free cash flow of $9.1 billion and surging capital expenditure raised market concerns.

Meta delays indefinitely its rollout of new commercial terms after publishers' concerns
EU and UK antitrust authorities have received complaints about the new terms, which publishers and digital advertisers said would give Meta an unlimited right to use their content for its AI services. Meta has rejected the claims.

Brands need to shift to ‘Bharat-first’ strategy as digital usage grows
To effectively connect with rural customers, brands should embrace a 'Bharat-first' advertising philosophy. Digital channels are increasingly shaping the shopping behaviors of younger rural populations, with influencer marketing playing a pivotal role, particularly among female consumers. The integration of AI features alongside social media enhances the flow of product knowledge in these areas.

Bombay High Court rejects Meta’s jurisdiction challenge in Blink Digital dispute; Interim relief hearing on November 2
The Bombay High Court dismissed Meta's application that challenged its jurisdiction over the dispute with Blink Digital. Blink Digital is seeking the restoration of disabled accounts and significant compensation from Meta. The court has scheduled a hearing for Blink Digital's plea for interim relief on November 2. The dispute centers on whether the case can be heard in India or should go to California.

SIMCA Advertising PAT rises 60pc, revenue jumps to Rs 109 cr in Apr-Sept
SIMCA Advertising reported a profit after tax of Rs 12.14 crore for the first half of FY2026-27. This represents a significant growth of 60.3% compared to the previous period last year. The company's revenue from operations reached Rs 109.24 crore, which is a substantial increase from Rs 48.71 crore. The growth was supported by an expansion in their Digital Out-of-Home advertising network and new client mandates.
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