CREATIVE TECHNOLOGIES
Shyam Prakash Pal: Building the Next Generation of Digital-First Consumer Brands
Shyam Prakash Pal articulates the importance of fostering consumer brands within the rapidly changing digital landscape. He underscores the necessity of creativity, discipline, and collaborative effort in both professional and personal health. For effective leadership, maintaining physical health and mental clarity is paramount. Pal advocates for establishing consistent wellness practices, positioning health as integral to achieving long-lasting success in the business realm.
Adobe, Google expand AI partnership across creative tools
Adobe and Google have taken their partnership to the next level by integrating cutting-edge AI technology, aiming to revolutionize how users interact with creative tools. Through this collaboration, Adobe's offerings in products like Acrobat will feature enhanced PDF editing via conversational AI. Additionally, Photoshop is set to explore image editing solutions that allow nearly instantaneous modifications using text prompts, striving for innovative user experiences across both platforms.
Help NASA build a home on the Moon and get $1 million prize: Check competition rules, key dates, how and where to apply
NASA has announced a $1 million Moon Base Student Challenge, inviting eligible high school and college students in the US to develop innovative solutions for building a permanent human settlement near the Moon's South Pole. The competition will focus on six areas, including power generation, construction, life-support systems and astronaut safety.
Adobe MAX 2026: AI Agents Come to Photoshop, Premiere Pro and Illustrator in Major Creative Cloud Overhaul
Adobe has now unveiled a major AI overhaul at MAX 2026, that brings intelligent AI agents to Photoshop, Premiere Pro, Illustrator and other Creative Cloud apps. The new tools can execute complex creative tasks, automate repetitive workflows and work with third-party AI assistants, while Adobe expands Firefly and GenStudio with new capabilities for creators and businesses.
ShareChat hires creative directors as AI cuts microdrama costs by 40%: CTO Nitin Jain
Nitin Jain told the Economic Times Digital that AI has lowered the barrier to entry for creators, while the company's engineers now supervise AI-written code instead of writing it by hand.
After Years of Hard Work, These 5 Zodiac Signs Could Finally Become Financially Successful
After years of patience, dedication and professional struggles, five zodiac signs could be approaching a promising financial phase. Taurus, Leo, Virgo, Capricorn and Aquarius may find new opportunities for career growth, improved income, business success and long-term financial stability as major planetary movements unfold in 2027.
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A Golden Year Awaits: The Universe May Have Big Plans For These 5 Zodiac Signs In 2027
The 2027 horoscope highlights five zodiac signs that could experience luck, prosperity, career growth and meaningful new beginnings. Aries, Taurus, Leo, Virgo and Sagittarius may benefit from major planetary movements, particularly Jupiter's transit from Leo into Virgo on July 26, 2027. Here's what astrology suggests about their opportunities for personal development, financial stability, confidence and success throughout the year.

From streaming to software, microdrama startups rewrite their growth pitch
Peak XV Partners-backed Dashverse has discontinued its consumer platform DashReels and is looking to raise $30-40 million, largely for Frameo AI, its video production software for businesses. Eloelo, which raised $80 million this week led by Hornbill Capital and NBCUniversal, is investing in Dolphin AI, its new production suite, alongside content creation and international expansion.

Mercury Retrograde Finally Ends on November 13: What It Means for Your Zodiac Sign
Mercury will turn direct in Scorpio on November 13, 2026, bringing a shift in communication, relationships, financial matters and decision-making. After weeks of retrograde motion, unresolved conversations and delayed plans may gradually gain clarity. Find out how Mercury Direct in Scorpio will influence all 12 zodiac signs, including career, love, money, family and personal growth.

Disney, Adobe to co-develop custom AI models tailored for media giant
The move, announced Monday, will start with speeding up project development timelines at Disney's Experiences division, home to its global theme parks, resorts and cruise lines, and for concept exploration at StudioLAB, the innovation hub within Walt Disney Studios.

Surat student wins prize for tool that predicts groundwater
A Surat school student has won a national innovation challenge for developing JALAAKAR, a machine-learning project that estimates groundwater availability using borewell records, rainfall and soil data. Nine other projects were also recognised for innovations in water safety, cybersecurity, road safety, hazardous-environment protection and assistive technology.

Mark Zuckerberg and Priscilla Chan’s 10-year-old daughter vibe-codes several creations, including a messaging app, apps similar to GeoCities and a game inspired by FarmVille, with each project also featuring its own marketing and sales plan
Maxima Zuckerberg, daughter of Mark Zuckerberg and Priscilla Chan, is interested in artificial intelligence and software development. She is currently experimenting with vibe-coding, which uses natural language to create software with AI tools. While her parents support her enthusiasm, they have imposed restrictions on developing online projects. Priscilla Chan specifically did not allow Maxima to create a dating website due to safety concerns.

India-born Nithya Raman to take charge in LA amid homeless crisis, political division
Nithya Raman, an India-born democratic socialist, has been elected the new mayor of Los Angeles. She faces significant challenges, including homelessness, housing costs, and public safety issues. Raman ran as an outsider without endorsements from her colleagues and against a wounded incumbent. Her leadership will be scrutinized as she assesses city problems and works with a divided City Hall.

Apple’s iPhone 18 Pro takes centre stage in Diwali film: Camera tips and tricks explained
Apple has released a new Diwali film, ‘Step into the Light’, shot entirely on the iPhone 18 Pro in collaboration with Indian fashion label Raw Mango. Directed by founder Sanjay Garg, the film features Juhi Chawla, traditional Indian textiles, dance performances and a reimagined version of the 1994 song Roop Suhana Lagta Hai.

Gemini Weekly Horoscope, November 9 - November 15, 2026: Will a Creative Idea or Important Conversation Open New Doors?
The Gemini weekly horoscope for November 9 - November 15, 2026, highlights professional communication, new opportunities and important personal decisions. Mercury, your ruling planet, turns direct in Libra on November 13, potentially helping resolve pending discussions and communication-related misunderstandings. Mars enters Leo on November 12, encouraging you to take initiative, explore professional opportunities and develop new skills. Financial planning and family responsibilities will also require attention. Avoid making important commitments without reviewing the details.

What if humans fought against AI job loss anxiety? Indian director's idea gets Priyanka Chopra's backing, enters Oscar race
Priyanka Chopra Jonas has joined Indian short film We Were Here, directed by Pranav Bhasin, as an executive producer. The 11-minute comedy revolves around three retired men protesting against AI taking human jobs by disguising themselves as household appliances. The film has won over 20 awards across more than 80 festivals and qualified for the 99th Academy Awards following its success at Palm Springs International ShortFest.

EloElo eyes global expansion post $80 million fundraise, aims to build ‘Netflix of micro-drama’
EloElo Group, the parent company of Story TV, successfully raised $80 million in a Series C funding round. The funding round was led by Hornbill Capital and NBCUniversal, significantly increasing the company's valuation. EloElo aims to enhance its micro-drama platform and expand into international markets. The company reported substantial user growth and high production efficiency using AI technology.

Emomee calls for stronger regulation of children’s digital content
Emomee, a children's entertainment company, emphasises the need for better regulation of digital content for young viewers. The company's founders, motivated by their children's viewing experiences, focus on creating quality educational programming. Recently, Emomee launched a series on Netflix and is exploring global partnerships for distribution. They are also developing physical products and considering live events to engage audiences.

Four UK universities in India offer early recruitment access to 250 postgraduate students graduating in 2027
Four UK universities operating campuses in India are scheduling a placement week for postgraduate student recruitment. This initiative allows employers to interview candidates before graduation and streamline hiring processes. Students participating have an average of 2.4 to three years of work experience across multiple industries.

India’s IT sector needs a new talent architecture
Growing demand for AI-related services is challenging providers, as they struggle to generate significant revenue. Companies must redesign their workforce models to capture opportunities in an AI-driven market. Existing talent architectures focus on old skill sets and hierarchies, which are becoming less relevant. Investing in specialized roles and capabilities will better align with the new market demands.

EloElo Group raises $80 Million in Series C funding led by Hornbill Capital, NBCUniversal
EloElo Group has successfully raised $80 million in a Series C funding round to expand its AI-driven entertainment ecosystem. The company's focus will be on producing new original content and launching international micro-dramas. With over 40 million active users, EloElo plans to enhance its AI production capabilities through Dolphin AI. The funding will also support the company's aggressive growth strategy across diverse language offerings.

How businesses are using generative AI to create content at scale
The integration of generative AI into creative workflows is revolutionizing content production and innovation. Many Indian creators are witnessing enhanced business success and operational efficiency through these tools. Nonetheless, human intervention is vital to uphold brand consistency and quality in the final results. At the ET AI Awards 2027, outstanding organizations leveraging generative AI in their creative practices will be celebrated.

Karnataka, Finland’s Tampere region sign pact to create Creative Corridor for AVGC, immersive tech
The agreement was signed under the Global Innovation Alliance (GIA) initiative of the Department of Electronics, IT and Biotechnology through the Karnataka Innovation and Technology Society (KITS). The proposed corridor will seek to strengthen cross-border partnerships, innovation and business opportunities between the two ecosystems.

Technological fasting
Limiting mobile phone usage can help individuals reconnect with themselves and their surroundings. Engaging in traditional activities like gardening or painting fosters creativity and improves mental health. Taking long walks in nature serves as an effective countermeasure against smartphone distractions. Observing a nightly digital detox promotes better attention and presence in daily life. Overall, technological fasting encourages a more meaningful and connected way of living.

Who is Padmanabhan Krishnamurthy? The 27-year-old engineer tasked with rewriting 98% of Cisco's legacy code
In an ambitious move, Cisco is set to overhaul 98% of its legacy code within two years, spearheaded by 27-year-old Padmanabhan Krishnamurthy. Cisco President Jeetu Patel highlights the crucial role of young talent in driving innovation and urging them to question established norms while fostering collaboration. With a background in startup co-founding and AI projects, Krishnamurthy brings valuable insights to this transformative endeavor.

AI is driving up memory prices. So why is Sam Altman questioning your PC's RAM?
OpenAI CEO Sam Altman has questioned the need for large amounts of RAM in personal computers, arguing that much of the memory remains unused and could be utilised more efficiently through centralised cloud infrastructure. However, his remarks come at a time when the AI industry's growing demand for computing power is contributing to rising memory prices, making smartphones, PCs and other consumer devices more expensive.

India aims to be globally competitive semiconductor powerhouse by 2047: MoD
India is working towards becoming a globally competitive semiconductor powerhouse by 2047 and focuses on next-generation technologies. The Defence Research and Development Organisation participated in the Emerging Science, Technology and Innovation Conclave 2026 themed 'Creative Minds, Catalysing Science, Empowering Society'.

DRDO showcases indigenous chips for advanced radar, electronic warfare and missile systems
At the Emerging Science, Technology and Innovation Conclave (ESTIC) 2026, held at Bharat Mandapam in New Delhi from October 27 to 29, DRDO displayed Monolithic Microwave Integrated Circuits (MMICs) and Infrared Focal Plane Arrays (IRFPAs), developed by its Solid State Physics Laboratory (SSPL), Delhi.

Abundantia Entertainment and invideo announce first film of their co-production slate Beta Builder
Abundantia Entertainment and invideo have announced the commencement of production for the film Beta Builder. Directed by Hridaye A Nagpal, this innovative film blends live-action with AI-driven technology. The story follows Jai, a self-taught architect from Dharavi, as he navigates the virtual reality landscape. The film explores themes of ambition and community, highlighting the importance of belonging. With a talented cast, this production marks a significant step into AI-assisted filmmaking.
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