CONTENT CREATOR MANNERS
‘Instead of screaming, I wanted to…’: Bengaluru woman shares why she put on lipstick during labour pain
Bengaluru woman and content creator Myra Sharma shared a video of herself applying lipstick during labour. She chose this approach to distract herself from the intense pain of childbirth. Myra emphasised that pregnancy should not be treated as a disease, advocating for women to embrace their journeys. Having undergone the experience before, she aimed to enjoy this time to the fullest.
Wisconsin’s House on the Rock is unlike a typical museum. Here are the strange sights waiting inside
House on the Rock in Wisconsin features an unusual collection of giant installations and mechanical displays. Visitors can explore a notable indoor carousel that showcases intricate craftsmanship and detail without the option to ride. The attraction also includes an Infinity Room that stretches dramatically over the valley, enhancing the viewing experience. Numerous miniature houses and model ships are also part of the extensive collections available to see.
Eats, shoots and leaves: An influencer's guide to public spaces
After influencers at the US Open were spotted clicking pics with ring lights while matches were underway, Wimbledon tightened its rules around creators. Nupur Amarnath and Pratishtha Bagai put together a guide to creating ‘main character’ content without becoming the villain on the scene.
How to choose a safe, regulated forex broker in India
When choosing an Indian forex broker, it's essential to evaluate their regulatory compliance and account protection measures thoroughly. Analyze trading costs such as spreads, commissions, and swap fees. Opt for a trading platform that provides real-time pricing along with effective risk management features. Don't forget to scrutinize withdrawal policies and any potential fees from third parties, along with understanding partner programs' eligibility and payout details.
Bigg Boss 20: Who is Nitish Rajput? Indian YouTuber who was once banned in Pakistan set to enter Salman Khan's reality show
YouTuber Nitish Rajput is rumoured to be a contestant on Bigg Boss 20, although official confirmation from the show's producers is still pending. Known for his insightful research into current affairs and notable social issues, he has previously faced challenges including a defamation suit and a YouTube ban in Pakistan. Read on to know more about him.
YouTube offers creators millions to not work with Netflix
The payment would come in a couple of different forms. YouTube has discussed directly financing some programs, and it has also offered to allot a portion of major brand deals to creators. Though YouTube hasn’t finalised deals with any creators, it is close an agreement with several partners, said the people, who declined to be identified because the negotiations are sensitive and ongoing.
Social media companies must share revenue with creators: Vaishnaw
Speaking at the digital news publishers association (DNPA) conclave, Vaishnaw said every user, including those in remote areas, who are disseminating their work using social media platforms need to be paid a share of revenue.
YouTube Monetisation Update today: Who will be affected, is there new eligibility requirement, what's changing? Here's all
YouTube Monetisation Update 15 July: YouTube is updating its monetisation rules for creators from July 15, 2025. The platform wants to limit mass-produced and repetitive content. This includes content using AI tools or reused clips. Creators must add original value like commentary. The goal is to promote authentic content. YouTube clarifies that reaction videos are not the target. The core eligibility for YPP remains unchanged.
X faces hiccups in influencer-led monetisation push in Indian market
A Kantar survey report in September pointed out a declining trend of brand spending on X. It stated that 26% of marketers are planning to spend fewer of their ad dollars on X in 2025 – the biggest recorded pullback from any major global ad platform.
Pay for content, slice for responsible AI
AI deals with media outlets like WSJ and FT help tech firms avoid conflicts. Google pays WSJ for new AI content. Need for regulation in transformative tech. Fair compensation for content creators essential for responsible AI training.
How to create digital assets and what is the best way to monetise them?
"It is very important to implement a monetization strategy that suits your asset. For example, you can have a subscription model, which is favoured by content creators right now. You can choose the right platform because it is very important for example, for music or videos, you can maybe use YouTube, maybe Spotify for that matter. Digital marketing techniques are very important."
BigBang.Social aims to empower 100,000 creators and tap vast opportunities in the creator economy: CEO Vijay Subramaniam
BigBang.Social, claimed to be India's first creator super-app, offers opportunities for commerce, brand collaborations, upskilling, and a peer-to-peer network for community building to the creator community. Founder Vijay Subramaniam said the main aim of the app is to provide employment opportunities for 100,000 creators within three years. Brands in India spend a significant amount of money on creator-led marketing each year and are being attracted to the reach of creator-driven content that is authentic and relatable, he added.
YouTube Shorts to drive long-term India-first innovations
YouTube Shorts was Google’s answer to Meta-owned Instagram’s Reels and Chinese ByteDance-owned short-video app TikTok.
Cosmofeed raises $1.5 million in funding led by growx ventures, Waveform Ventures, 9 Unicorns
The funding will allow Cosmofeed to extend its network to a wider audience of relevant end-users and ramp up its team and hire people for product and engineering.
NFTs soon to be integrated with Instagram, says Mark Zuckerberg
Facebook owner Mark Zuckerberg says that NFTs would soon be coming to Instagram. Though, Meta's CEO refrained from sharing further details regarding the project.
Koo prepares for Assembly polls in five states, plans to curb misinformation & fake news
The homegrown social media platform said it has also restricted over 800 handles so far.
MX Takatak to merge with ShareChat’s Moj to create India's largest short video platform
The combined short video platform will have over 300M MAUs and 100M strongcreator community. MX Media and its shareholders will become strategic shareholders of ShareChat
For TikTok-ers, reach doesn’t equal moolah
Chinese app stars may have a bigger following, but YouTube and Instagram influencers earn about three times more
Clubhouse may raise funds at $4 billion valuation: Report
Clubhouse has witnessed significant growth over the past year, partially helped by people staying indoors due to the ongoing Covid-19 pandemic
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