ASIC
India’s running boom has Nike, Asics sprinting for the next $10 billion
Nike has introduced the Vegam Run, its first running shoe tailored for the Indian market. Priced at Rs 3,795, it aims to attract more consumers during a time of increasing running participation. As global sportswear brands recognize the expanding market, both Asics and Adidas are also enhancing their offerings in India. While Asics plans significant growth, Adidas is expanding its manufacturing footprint in the country.
Australia's corporate regulator probing failed $5 billion Firmus IPO
Australia's corporate regulator said on Thursday it was probing the failed $5 billion initial public offering of AI data centre operator Firmus.
Meet Phil Knight, Nike co-founder who sold shoes from his car trunk in 1964, 61 years later, he and his wife pledged $2 billion to a cancer institute
Phil Knight was a runner at the University of Oregon and later studied at Stanford Graduate School of Business. While studying there, he looked for the possibility of selling affordable and high-quality Japanese running shoes in the US. At that time, German shoes were very prominent. Knight then sold shoes directly to runners.
AI's hidden power problem: 'Weeteq' claims to cut the electricity wasted inside data centres, here's how
Power consumption is a growing challenge for AI data centers, primarily due to outdated voltage management systems. To tackle this, Weeteq presents a solution designed to enhance power delivery efficiency by managing voltage spikes. This technology enables lower operational voltages, which significantly curtails energy usage in data centers.
IN-SPACe pushes space companies to adopt SCL’s indigenous chips
IN-SPACe, which supervises space activities by non-governmental entities (NGEs) and private startups, made the call during a webinar where SCL officials showcased its capabilities across semiconductor design, fabrication, testing, packaging, quality assurance, and failure analysis.
ASICS opens 150th store in India
Global Japanese sportswear brand ASICS has opened its 150th store at Pacific Mall in Mansarovar, Jaipur. This store marks the third Company-Owned, Company-Operated store launched by ASICS in India. With a retail space of 1,508 square feet, the store offers products across various categories. Consumers can engage with the brand through Foot ID and explore suitable running and training products.
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Ericsson bets on localisation to deepen its India footprint; eyes country as manufacturing hub
Ericsson is working with the Indian government to encourage component suppliers to establish manufacturing bases in the country, CEO Andres Vicente told ET. The telecom equipment maker is also expanding exports, design capabilities and R&D in India, while developing technology to make satellites compatible directly with handsets and other devices.

Why India could become a global hub for responsible digital assets innovation
India could emerge as a global hub for responsible digital asset innovation by combining its strong technology talent, blockchain expertise and digital infrastructure. The convergence of AI and onchain technologies could enable agentic commerce, stablecoin payments and programmable finance, while thoughtful regulation, consumer protection and innovation can strengthen India’s leadership.

"One small step for TPUs": Google CEO Sundar Pichai announces Project Suncatcher to test AI compute in Space
According to Google, Project Suncatcher is a long-term, research moonshot exploring whether space could one day host scalable machine learning infrastructure.

IIT Delhi develops India's first indigenously designed micro Graphics Processing Unit
Indian Institute of (IIT) Delhi studetns developed the country's first working micro Graphics Processing Units (GPUs). The micro-GPU architecture developed by IIT Delhi researchers will enable indigenous graphics and display-processing systems for embedded applications. The team is now exploring a roadmap towards an 8-16 core vector-style graphics processor architecture with an optimised compiler and graphics software toolchain, along with eventual migration to a proof of concept at a 65nm ASIC process node.

Global AI trade roars back as Meta’s personal agent fuels optimism
Global AI stocks and chipmakers rallied following the strong debut of Meta's Muse AI agent. The surge boosted semiconductor shares like Samsung, SK Hynix, and MediaTek. Easing geopolitical tensions and lower oil prices further lifted market sentiment across Asian markets and US tech stocks. Shortest Generic

From phones to fabs: India is building its semiconductor muscle
India's semiconductor strategy is widening from fabs to a complete ecosystem. The nation is building capabilities across design, packaging, and manufacturing. Significant government investment supports this comprehensive semiconductor value chain development. This push aligns with a growing electronics manufacturing base and global supply chain shifts. The focus is on connecting all pieces to become a durable global participant.

As Sydney Sweeney sports ad faces massive backlash, Allyson Felix’s Nike split and how she launched her own shoe brand Saysh resurface. Check details
American actor Sydney Sweeney is facing intense backlash for featuring naked but covering parts of her body with various pieces of sporting equipment for a viral commercial for Novig. Amid this, the story of track athelete Allyson Felix's departure with Nike in 2019 and how she went on to create her own footwear brand Saysh is making waves online.

How to choose a safe, regulated forex broker in India
When choosing an Indian forex broker, it's essential to evaluate their regulatory compliance and account protection measures thoroughly. Analyze trading costs such as spreads, commissions, and swap fees. Opt for a trading platform that provides real-time pricing along with effective risk management features. Don't forget to scrutinize withdrawal policies and any potential fees from third parties, along with understanding partner programs' eligibility and payout details.

Asics ordered to pay Rs 10,000 compensation and refund Rs 6,499 to cusomter after shoes develop sole defect
A consumer commission has ordered Asics India to refund Rs 6,499 for a defective pair of running shoes and pay Rs 10,000 in compensation. The complainant reported the sole separating from the heel within a month of purchase. Asics' defense of no manufacturing defect was rejected as inconsistent with their initial claim approval. The commission emphasized consumers' right to durable, quality products.

ASICS opens first company-owned store in India
Japanese sportswear giant ASICS has launched its inaugural company-owned and operated store in India, situated at DLF Mall of India, Noida. This new retail space offers an immersive experience across ASICS' diverse product categories. The move signifies ASICS' commitment to the Indian market, with plans to grow its store count to 200 by 2026.

Big relief for thousands of Australians hit by excess bank charges: $60 million refund to be released as ASIC cracks the whip
The Australian Securities and Investments Commission is acting against banks. This is regarding unfair charges. Thousands of customers faced excessive fees. They will soon get refunds. A second round of payments is announced. Around 770,000 customers will get sixty million dollars. ANZ and Westpac are among those who will be paying the most. Commonwealth Bank will not pay more. ASIC wants banks to improve their practices.

First Guardian Master Fund collapses, over 6000 Australians face superannuation loss
More than 6,000 Australians risk losing $590 million in superannuation savings following the collapse of the First Guardian Master Fund. ASIC investigations reveal potential fund misuse, undisclosed conflicts of interest, and frozen accounts. Financial advisers and marketing payments are under scrutiny as regulators seek to recover investor funds and protect retirement savings

Aussie regulator wins case against Kraken crypto exchange operator on distribution flaws
In September 2023, the Australian Securities and Investments Commission (ASIC) initiated civil proceedings against Bit Trade alleging that Bit Trade, a subsidiary of U.S. Payward Incorporated, failed to make a target market determination for the product before offering it to customers, despite being notified of concerns.

Vervesemi launches Made-in-India semiconductor ASIC
This cutting-edge chip, proudly developed in India, targets domains such as weighing scales and Force Touch technologies, signifying a remarkable leap in indigenous semiconductor technology, the company stated.

ASICS signs Indian squash star Saurav Ghosal as its brand athlete
Ghosal made history by qualifying as the first Indian men's squash player to break into the World Top 10, boasting exceptional skills and a record of 13 national championships so far. With nine medals at the Asian Games and a Commonwealth Games singles bronze, Ghosal's triumphs remain unmatched. His association with ASICS signals a promising journey toward setting new benchmarks and elevating his performance.

Japan's ASICS plans to use India as global sourcing hub
ASICS Corp entered India in 2015 through its subsidiary ASICS India and currently manufactures about 22% of its products in India. Under the foreign direct investment (FDI) guidelines, it cannot open company-owned stores till it manufactures 30% of the products in India.

Meta will become Broadcom's next billion-dollar customer: JP Morgan
ASIC (application-specific integrated circuit) chips will drive $2 billion to $2.5 billion in revenue for Broadcom this year, helped by its deals with Meta and partnerships with Alphabet and Microsoft, the analysts said.

ASICS to add 18 stores in India during 2022, eyes 25 pc business growth
As per its strategy, it would intensify its presence on e-commerce platforms while expanding its business through its network of retail stores also, said ASICS India Managing Director Rajat Khurana.

ASICS to expand offline presence amid pandemic
"While a lot of brands are rescinding their plans of opening stores and even shutting down existing stores, we have additional five stores in the pipeline that we expect to open by the end of 2020, and we hope to end this calendar year with close to 60 stores," ASICS India and South Asia, managing director Rajat Khurana said.

ASICS signs tennis players Yuki Bhambri, Karman Kaur Thandi as brand ambassadors
Bhambri will be seen competing and representing India in Wimbledon 2016, London, while Thandi will be representing India in the US Open as well as Wimbledon 2016.

Japan's Asics starts India sales operations; not to renew pact with Reliance Retail
The company that has been in India through distribution partnership since 2009 has launched its own sales operations, Asics India Pvt Ltd.

Japanese company Asics set to end deal with Reliance Retail
Asics has decided to go solo in India and hence it will not renew its exclusive distribution agreement with Reliance Retail.
Reliance Footprint partners with ASIC Corporation Japan
Reliance Footprint, the footwear store of Reliance Retail and ASICS Corporation Japan, one of world's leading sporting manufacturers, today announced the exclusive partnership between the two companies and their roll out plans.
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