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Black Friday sale 2026: Walmart, Amazon, Target, Costco, Best Buy and major retailers announce sale dates and deals
In preparation for the upcoming holiday season, retail giants such as Walmart, Amazon, and Target are rolling out early Black Friday deals, starting from the beginning of November. These promotions are thoughtfully designed to engage shoppers with a variety of discounts spread across categories like electronics, apparel, and home goods.
Online festive sales miss estimates; Munjal steps down as Unacademy CEO
Happpy Thursday! Online festive sales grew, but fell short of expectations amid weak smartphone demand.This and more in today’s ETtech Morning Dispatch.
Hindalco bets on value-added products for earnings growth, stock re-rating
Hindalco reported record revenue and profit in the latest quarter amid increasing metal prices and improved Novelis performance. The company anticipates muted growth due to declining aluminium prices and elevated input costs. It has initiated significant investments in capacity expansion and enhancing value-added products. Novelis expects to transition towards increased earnings and cost savings in the coming years. Hindalco's strategic moves aim to fortify its position in the aluminium market.
Healthy eating, GLP-1 trend make air fryers a kitchen staple as sales double
Air fryer sales in India have experienced significant growth, reaching nearly ₹1,000 crore in annual sales. The surge in demand is attributed to a focus on healthier cooking alternatives and falling prices. With the cost dropping from ₹10,000 to ₹4,000, more consumers are adopting air fryers. The popularity of social media cooking videos also plays a role in increasing sales across various regions.
Xiaomi eyes local partners; Electronics firms target AI infra
Xiaomi is looking for local partners as it plans to manufacture home appliances in India. This and more in today’s ETtech Top 5.
Rentomojo revenue rises 53% to Rs 142 crore in Q2
The company's live subscribers rose 42.5% YoY to 3.24 lakh in Q2, while the number of live itemsincreased 44% to 10.5 lakh. Average occupancy improved to 85.9% from 85.3% a year earlier, indicating better utilisation of its furniture and appliance inventory, per its investor deck.
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Local partner wanted for Xiaomi ‘home’ coming
The proposal is in the exploratory phase, but the Chinese technology company is set to begin evaluating potential Indian suppliers, according to one of the persons who did not wish to be identified. “It marks a natural progression for Xiaomi as it has committed to expanding beyond air purifiers into categories such as air conditioners, refrigerators and washing machines,” the person said.

After fridge hacks, home appliances could be next, warns EU cyber chief
Supermarkets in at least 12 European countries were hit by cyberattacks in October and November, with France the worst affected.

India’s product landscape is changing: Which products are setting the benchmark across technology, finance, and consumer markets?
The ET Product of the Year Awards 2026 showcase India's rapidly growing product ecosystem by honoring groundbreaking innovations across diverse sectors such as enterprise technology, financial services, and consumer markets. These awards place emphasis on products that have made a significant market impact, gained customer adoption, and demonstrated exceptional innovation, motivating companies to present their tangible successes and contributions to the industry.

Whirlpool hikes prices by 5% from November 1 amidst inflationary heat
Whirlpool of India Limited announced a five percent price increase on all products, effective November 1, 2026. This decision aims to address cost pressures stemming from commodity inflation and rising crude oil prices. The price hike occurs ahead of the peak Diwali season, which is vital for consumer sales. The company faces challenges due to new energy regulations and increased production costs.

Festive shopping: Home, kitchen products drive 81% jump in D2C sales to Rs 1,328 crore
Home and kitchen product sales surged 81% year-on-year during the pre-Diwali shopping period in India. Gross merchandise value reached an estimated ₹1,328 crore from October 21 to November 5. Consumers showed increased spending on household appliances, water purifiers, and kitchenware, reflecting changing priorities. Traditional categories like fashion and gifting also experienced notable growth during this time. However, health and wellness product sales decreased as budgets shifted towards festive purchases.

Surge in air purifier sales in India as pollution levels rise during winter season 2023
Air purifier sales have increased substantially in India as pollution levels rise and winter approaches. Quick-commerce platforms are experiencing heightened demand, especially from Tier 2 cities. Sales of air purifiers on Amazon have reportedly doubled recently, indicating a surge in consumer interest. Additionally, the overall market for winter appliances is projected to grow significantly this season. Analysts expect online sales to climb further as consumers continue to make purchases.

Diwali 2026 Gift Ideas: What India Is Actually Buying This Year — From Gourmet Hampers to Smart Gadgets
In 2026, Diwali gifting trends are shifting towards practical and personalized choices, moving away from the classic sweets. Gifts in demand now include gourmet food, home décor, electronics, and items reflecting personal style. Additionally, many are opting for wellness products and experiential gifts. It’s important to align gifts with the recipient's tastes and budget, as meaningful selections carry more weight than opulent choices.

Cars to clogs: Dhanteras brings out best retail day of year; takes festive value sales up 20%
Buoyant festive demand in Dhanteras, India’s largest sales period, will be a relief to companies and retailers as it comes in the backdrop of deficient monsoons, high food inflation, volatility in IT sector employment, continued geopolitical uncertainties and risks of El Niño weather conditions.

Voltas reshuffles top leadership; Sunil D'Souza named Chairman
Noel Tata, who will retire as chairman at the close of business on November 11, will be succeeded by Sunil D'Souza, currently managing director of Tata Consumer Products and a non-executive director on Voltas' board. Tata will assume the role of chairman emeritus from November 12. He has been associated with Voltas since 2003, the company said in a stock exchange filing.

This $180 gadget feeds your sourdough starter for a week while you're away; what is it and how does it work?
The appliance has separate storage for flour and water, along with a glass container for the sourdough starter. Users load flour and water into their respective compartments and keep their starter in the glass crock. The measured quantities of flour and water are automatically dispensed by the machine. The ingredients are mixed into the starter according to the selected feeding schedule.

Who is Oklahoma man serving America's longest ever prison sentence? Even 200 lifetimes wouldn't be enough
In Oklahoma, USA, one man was sentenced to 30,000 years in prison. The man, one Charles Scott Robinson, was convicted of multiple crimes, including brutal acts of rape, robbery, larceny, etc.

MSME ministry, Samsung sign MoU to train 1,600 youth in electronics, appliance repair
The MSME ministry has partnered with Samsung India Electronics under a three-year MoU to train youth in electronics, mobile phones and home appliance servicing across 15 Technology Centres. The programme will initially cover 1,600 trainees, offering successful candidates three-month internships with a monthly stipend of Rs 12,000, alongside placement support.

LG Electronics India enters automotive solutions business, plans manufacturing in Andhra Pradesh
LG Electronics India has received board approval to expand into automotive technology and manufacture vehicle solutions. The company plans to develop a range of products including infotainment, telematics, and advanced driver assistance systems. LG Electronics India will invest in phases based on market conditions and technological requirements.

LG Electronics shares jump 8% to 52-week high after Q2 results. Jefferies retains Buy, retains target price
LG Electronics India shares surged to a 52-week high after strong Q2FY27 results, with Jefferies retaining its Buy rating and Rs 1,950 target price. The brokerage expects 21% EPS CAGR through FY29, driven by premiumisation, capacity expansion and new business opportunities.

LG Electronics India Q2 Results: Net profit jumps 27% YoY to Rs 489 crore; stock climbs 5%
LG Electronics India reported a net profit of Rs 489 crore for the second quarter of FY27, which is an increase. The profit jumped 27% year-on-year compared to Rs 389 crore from the same period last year. Revenue from operations totaled Rs 7,380 crore, showing a rise of 19.5% from Rs 6,174 crore previously. Following the earnings release, shares of LG India surged nearly 5% on the BSE exchange.

Bombay Coated & Special Steels shares to list today; GMP points to 10% listing premium
Bombay Coated & Special Steels is set to list on November 5, 2026, with a 10% grey market premium following 63.89 times IPO subscription. The Rs 183.06 crore issue aims to reduce debt, fund equipment acquisitions and support corporate requirements, backed by steady financial growth.

Reels & memes are TV ads & billboards
Advertising has evolved from traditional commercials into reels, memes and influencer content, blurring the boundaries between entertainment and persuasion. As views, shares and engagement become the currency of digital advertising, the distinction between selling a product and selling entertainment is increasingly disappearing, sometimes leaving even advertisers unclear about their message.

Viral video shows LPG cylinder catching fire during delivery; 5 safety measures to follow at home
In a startling incident caught on video in Bengaluru, an LPG cylinder ignited unexpectedly after a delivery agent opened its seal. The agent's attempt to put out the flames with water left the outcome in doubt. This event highlights the urgent need for proper LPG cylinder handling and storage protocols. Regular inspections and appropriate ventilation are vital, and households should be well-versed in emergency procedures for gas leak scenarios.

Smart fridge, security camera, video doorbell, router, car, thermostat: Everyday devices hackers can exploit and how to protect them
Cyberattacks involving supermarket refrigerators and freezers have raised concerns about the security of everyday internet-connected devices. From smart appliances and security cameras to routers, thermostats and connected cars, several products could be vulnerable to hacking. Here is what cybercriminals could do after accessing these devices and the precautions users can take to protect themselves.

Enough of PC about pressure cookers
Pressure cookers play a significant role in cooking, providing efficiency, saving time, and energy. They convert tough ingredients into meals quickly and are popular in Indian households. However, outside India, they often carry negative associations due to cultural biases. This perception undermines their usefulness and advances prejudiced views on technology. It is important to appreciate the pressure cooker's contributions to cooking and household economics globally.

India's power consumption rises 21.88% to 159.76 billion units in October
India witnessed a striking power consumption of 159.76 billion units in October 2026, marking a considerable increase from previous years. The surge was primarily driven by a spike in commercial and industrial activities during the festive phase, leading to a peak demand escalation to 260.73 GW, up from 210.82 GW the previous year.

Black Friday 2026: Walmart sale dates, early deals, Walmart+ benefits and store timings
Walmart is gearing up for its much-anticipated Black Friday 2026 event, featuring a slew of promotional sales starting in November through early December. Expect sweeping discounts on electronics, toys, and home appliances. Walmart+ members will enjoy exclusive early access to select deals that kick off on November 12. The store will officially reopen at 6 a.m. on Black Friday, November 27, after a closure on Thanksgiving.

Kim Kardashian’s 'invisible kitchen' storage is a minimalist design trend that makes shelves seem to disappear
Kim Kardashian's kitchen storage emphasises minimalism by using matching colour schemes to integrate storage into the design. Her pantry showcases cream tones and warm lighting, creating an organised, calming space. The concept of invisible kitchen storage is gaining popularity, mirroring trends in modern homes. Homeowners are increasingly pursuing seamless kitchen appearances by concealing appliances and using handle-free cabinets.
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